Welcome back to the latest episode of The Future of Automotive on CBT News, where we put recent automotive and mobility news into the context of the broader themes impacting...
Defection rates deliver vital information to dealers, allowing them to identify how many customers took their business elsewhere while measuring the impact of retention strategies. However, it has been exceedingly...
Erin Kerrigan, managing director at Kerrigan Advisors, conducted an electrifying interview on the latest episode of Inside Automotive, revealing the seismic shifts in the automotive industry. The discussion revealed that...
Navigating periods of uncertainty in the rapidly evolving automotive industry can seem daunting. In today's episode of Inside Automotive, we discuss strategies for businesses to succeed during uncertain times. Joining...
Dealers know that the key to higher sales and profitability is an unparalleled car buying experience. Unfortunately, with consumers now demanding more convenient processes and even faster service times, many...
Recent data indicates that sales leads have decreased due to factors such as interest rates, vehicle prices, and inventory availability. This puts pressure on sales teams striving to meet their...
The used vehicle market is under close scrutiny as it adjusts to changing consumer preferences and evolving inventory levels. What can dealers expect from the preowned segment in 2024, and...
Welcome back to the latest episode of The Future of Automotive on CBT News, where we put recent automotive and mobility news into the context of the broader themes impacting...
Digital marketing has become a major component of automotive retail, serving to drive leads, strengthen branding, and broaden the scope of dealers' markets. However, with the arrival of CDPs, AI,...
On the latest episode of Kain & Co., host David Kane sits down with April Simmons, the marketing director of Horne Auto Group, to discuss dealership strategies, data transformation, and...