Who is the Squeaky Wheel?

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  On this week's edition of the Weekly Tune-Up, Becky Nixon explains how to find out who the "squeaky wheel" is in your department and how you can get everybody to work smoothly together. Video Transcription: Hello, and welcome to another episode of the CBT News Weekly...

Must-Haves for Female Customers

female customersvideo
On this week's episode of the Weekly Tune-Up, Becky Nixon talks about some "must-haves" for female customers and how to better serve female car buyers in your service drive. Video Transcription: Hello, and welcome to this week’s episode of the Weekly Tune-Up Program here at CBTNews.com....

The Cost of Being Competitive with Maintenance

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  On today's episode of the Weekly Tune-Up, Becky Nixon discusses the costs of being competitive with maintenance products and services in your service department. Video Transcription: Hello again and welcome to this week’s episode of the CBT Weekly Tune-Up Program.  I am your host, Becky Nixon,...

It Starts with the Appointment

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  In this week's episode of the Weekly Tune-Up, Becky Nixon talks about where virtually everything in the auto industry begins - making the initial appointment with your customer.   Video Transcription: Hello everyone, and welcome to another episode of The CBT Weekly Tune-up Program.  I am your host...

Psychological Transference in the Service Drive

psychological transferencevideo
  On today's episode of the Weekly Tune-Up, Becky Nixon goes over the definition of psychological transference and the effect it can have on a service advisor's ability to sell additional products and services to your customers. Video Transcription: Hello friends, and welcome to another episode of...

Building Trust in Fixed-Ops

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On this week's episode of the Weekly Tune-Up, Becky Nixon shares her insights on how trust in the fixed-ops department can affect the overall success of your dealership.

Eliminating Fixed-Ops Obstacles

fixed-opsvideo
On today's episode of the Weekly Tune-Up, Becky Nixon talks about the #1 selling obstacle in fixed-ops that service advisors face when talking to customers about purchasing additional products and services.   Video Transcription Hello, and welcome to the CBT News Weekly Tune-Up program.  I am your...

The Silent Crisis

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The silent crisis can take place when there is a lack of clear communication from the leadership level down when it comes to goals you have set for your department and each person's role they must play in order to reach those goals. Communicating with...

When Service Advisors Pre-Qualify Customers

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On this week's edition of the Weekly Tune-Up, Becky Nixon tells you why you shouldn't pre-qualify customers who are looking for advice and service for their vehicles.

Greeting Customers Before Pre-Qualifying

pre-qualifyingvideo
Many service advisors have the tendency to pre-qualify customers before they've even made their official greeting. On this week's episode of the Weekly Tune-Up, Becky shares her thoughts on why she believes this isn't the best approach, but rather the opposite.

To BDC, or Not to BDC

On this week's edition of the Weekly Tune-Up, join Becky Nixon as she answers the question that everyone wants the answer to: To BDC,...

Wasted Dollars in Your Service Lounge

People live at a faster pace nowadays. How time feels to someone is relative to what their priorities are at any moment. On this...

Millennial Technicians

On this week's episode of the Weekly Tune-Up, Becky Nixon talks about the struggle of finding properly trained technicians for your service drive and...
customer expectationsvideo

Michael Anderson: Making Changes and Meeting Customer Expectations

  Consumers have changed and it’s impacting Car Dealerships. Michael Anderson, CEO of The Rikess Group, has some suggestions on how you can you can...
sales

4 Opportunities That Create More Sales

Opportunity #1 – Bring your own business To be successful for a long period of time you must create lead generation marketing. Lead generation equals...
car sales

The Effect Stair Step Programs Have on Small Dealers

A hotly contested practice in the retail automotive industry is stair step programs. Often called something more glamorous or cerebral such as Ford’s “Volume...
conferences

The Ultimate List of Automotive Retail Conferences

Attending conferences seems to be a way of life in the car business. We are all striving for that next cutting-edge strategy that will...
buying processvideo

Larry Dorfman: Find, Sell, & Deliver More Cars with this App

Technology does not have to stop when a customer is in your store. Larry Dorfman, Chairman, and CEO of EasyCare Dealer Solutions, visits the...