Current Trends and Challenges in Fixed-Ops

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On this week's episode of the Weekly Tune-Up, CBT's Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive Solutions. Jim and John talk about creating a convenient customer experience, getting the most out of your…

Additional Service Sales Requests

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On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick is joined by guest host Michael Roppo, President of Automotive Domain Results. The two discuss points five and six of the 7 Customer Contact Selling Points: service sales requests from advisory…

How to Maximize the Service Appointment Process and Retain More Customers

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On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick speaks with guest host Michael Roppo, President of Automotive Management Resources, to discuss how managers can use the service appointment process to sell convenience to the customer.

7 Customer Contact Selling Points

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On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick sits down with guest host Michael Roppo, President of Automotive Domain Results, to go over his seven fixed-ops customer contact selling points in detail.

Improving the Point of Sale Presentation

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On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick speaks with guest host Michael Roppo, President of Automotive Management Resources, to discuss improving your point of sale presentation by doing things such as presenting menus properly.

The True Value of Cabin Air Filters

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On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis & Associates talks about the often overlooked topic of cabin air filters and the value they bring in additional profits to your dealership.

How Should You Pay Entry-Level Technicians?

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On today's episode of the Weekly Tune-Up, Becky Nixon discusses whether you should pay your entry-level technicians at a flat-rate or hourly as well as some pros and cons of each.

Must-Haves for Female Customers

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On this week's episode of the Weekly Tune-Up, Becky Nixon talks about some "must-haves" for female customers and how to better serve female car buyers in your service drive. Video Transcription: Hello, and welcome to this week’s episode of the…

What It Takes to Achieve Teamwork in Fixed-Ops

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On this week's episode of the Weekly Tune-Up, Becky goes over how a service manager can get their team to work together for the betterment of the dealership.

Eliminating Fixed-Ops Obstacles

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 On today's episode of the Weekly Tune-Up, Becky Nixon talks about the #1 selling obstacle in fixed-ops that service advisors face when talking to customers about purchasing additional products and services.   Video Transcription Hello, and welcome to the…

The Active Delivery Process

On this week's episode of the Weekly Tune-Up, Jim Fitzpatrick is once again joined by guest host Michael Roppo, President of Automotive Management Resources. The two wrap up their discussion on the 7 Customer Contact Selling Points with point number…

Taking Care of Your Service Technicians

On this week's episode of the Weekly Tune-Up, CBT's Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive Solutions. The two discuss the current automotive technician draught and how you can retain your technicians…

Customer Acquisition and Retention

On this week's episode of the Weekly Tune-Up, CBT's Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive Solutions. Jim and John discuss the customer acquisition in the service department and how to effectively…
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Minimalist marketing techniques to try at your car dealership – Paul Potratz

There is a lot of talk surrounding advertising techniques and the best way to reach consumers, especially in today’s climate. Paul Potratz, owner of Potratz Partners Advertising is taking his own unique approach, yet again, with his latest venture, Helderburg.…
David Kainvideo

David Kain on adapting your dealership’s BDC to new consumer trends

It’s no secret that the retail automotive market is changing rapidly in the wake of COVID-19. This is the first time that many everyday practices are moving fully online. Digital retailers such as Vroom and Carvana are simplifying the vehicle…
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ExxonMobil chairman provides updates and future of oil industry

On Wednesday, ExxonMobil Chairman and CEO Darren Woods held an employee forum to discuss the oil and gas industry’s position and the outlook for the future. A statement was released that summed up his comments to ExxonMobil staff that delved…
Policaro

Policaro Group on the use of innovation and technology in automotive retail

In Southern Ontario, COVID-19 affects customer sentiment just like the rest of the world. Google reports that 59% of car shoppers would complete their purchase online if the option existed. That’s driven dealers like Ontario-based Policaro Group to develop their…

NAMAD lends a hand to minority dealerships with digital marketing training 

With digital retailing becoming more valuable to dealerships than ever before, it’s important for dealers to have every resource necessary to meet the changing demands of the market. This is why the National Association of Minority Automobile Dealers (NAMAD) is…