When you hear the word Millennial, a lot of dumb stereotypes probably pop into your head.
One of those stereotypes might be the idea that Millennials are "job hoppers." Even though...
After years of rising demand and record-setting results, the U.S. sales momentum has come to a relative halt, as a recent in-depth article by WardsAuto notes.
At the same time, dealership inventories and incentives have...
Big data has been taking center stage in the future of retail marketing but can this predictive analysis be used to find your next car buyer? Andy Gilman, VP Sales...
Keeping employees motivated can be one of the hardest parts of a managers job. Motivated employees often equals efficiency, lower turnover, a happier workplace and better profits. You can use...
Whether it's hot performance models or practical small crossovers, executives gathered here for the big auto show are staking their company's future on a crucial target: Millennials.
The New York Auto...
Digital marketing has a huge impact on your dealership but according to John Fitzpatrick, CEO of Force Marketing the word “digital” means way more than what you might think, especially...
Successfully motivating business teams has been so frequently compared to coaching a winning sports team that I thought twice about using the popular sports metaphor in this post. However, the...
In this video from CNBC, Steve Grasso reports on the slowdown of auto sales and why buyers are holding back despite a stable economy.
Watch the full interview: https://video.cnbc.com/gallery/?video=3000611498&play=1
The automotive industry is making it clear that it is strongly opposed to the so-called border adjustment tax, saying it would raise the cost of cars and hurt both the...