In 1887, the Coca-Cola Company sent out coupons for one free drink to thousands of Americans. The result? Over 8 million free drinks were doled out, the majority of them...
Though it might still feel like summer where you live, winter is indeed on its way. With it comes all kinds of challenges for car owners. The proactive dealership is...
Despite all the emerging technology, cold calling remains one of the most powerful tools in a salesperson’s box. Though customers are increasingly looking to the internet for car guidance, not...
Want to improve your sales capacity? While some salespeople have an innate sense of how to rise above the pack, the truth is anyone with desire and patience can learn...
Are you looking for a way to increase business? The answer may be to hire a designated online salesperson at your dealership. The internet has revolutionized how businesses and customers...
No one’s perfect. No matter how well you run your dealership, there likely will be some customer complaints. That said, just because you’re bound to get some complaints doesn’t mean...
According to a recent article by Wards Auto, an Atlanta Nissan dealership is doing well selling prepaid maintenance plans. The dealership, Town Center Nissan, is selling roughly one hundred and...
One of the most challenging aspects of managing a business is earning employee respect. No matter if you’re new to the dealership or have worked alongside the rest of the...
The summer might be coming to an end, and 2019 isn’t too far away. Though it might feel like things are winding down, the year isn’t over yet. If you...
Car subscriptions are one of the hottest trends automakers are currently jumping on, but red tape might prove to be a significant stumbling block for many going forward.
Subscription programs...