TSLA421.275-2.465%
GM83.1451.415%
F15.835-0.315%
RIVN17.8000.51%
CYD58.720-0.18%
HMC27.7651.285%
TM179.530-0.96%
CVNA61.230-4.37%
PAG171.470-0.89%
LAD292.785-2.715%
AN190.440-0.65%
GPI305.465-2.855%
ABG188.650-1.31%
SAH83.235-1.565%
TSLA421.275-2.465%
GM83.1451.415%
F15.835-0.315%
RIVN17.8000.51%
CYD58.720-0.18%
HMC27.7651.285%
TM179.530-0.96%
CVNA61.230-4.37%
PAG171.470-0.89%
LAD292.785-2.715%
AN190.440-0.65%
GPI305.465-2.855%
ABG188.650-1.31%
SAH83.235-1.565%
TSLA421.275-2.465%
GM83.1451.415%
F15.835-0.315%
RIVN17.8000.51%
CYD58.720-0.18%
HMC27.7651.285%
TM179.530-0.96%
CVNA61.230-4.37%
PAG171.470-0.89%
LAD292.785-2.715%
AN190.440-0.65%
GPI305.465-2.855%
ABG188.650-1.31%
SAH83.235-1.565%


About: Ashby Lincoln

Ashby Lincoln

Ashby Lincoln has spent over 7 years at CBT News, where he specializes in marketing and content strategy for the automotive industry. With a sharp eye for digital trends and a deep understanding of dealer communications, he helps shape compelling stories that resonate with retail professionals. Whether crafting headlines or driving long-term brand growth, his work reflects a commitment to clarity, creativity, and performance.

Tesla Model Y becomes first vehicle to pass NHTSA’s updated ADAS safety tests

Tesla Model Y becomes first vehicle to pass NHTSA’s updated ADAS safety tests

- May 11, 2026
On the Dash: Advanced safety technology is becoming a larger selling point as regulators expand ADAS testing standards. Dealers may see stronger consumer demand for vehicles with top-rated crash-avoidance systems...
Safety & Compliance Articles
House Republicans urge Trump to block Chinese automakers from the U.S., citing manufacturing, supply chain, and security risks.

Lawmakers warn Chinese auto expansion threatens U.S. manufacturing

- May 7, 2026
On the Dash: Potential restrictions on Chinese automakers could reshape future EV competition and pricing in the U.S. market Ongoing trade tensions may create continued uncertainty around sourcing, tariffs, and...
Industry News Articles
Ford accelerates secret EV truck project to challenge China with $30K model

Ford accelerates secret EV truck project to challenge China with $30K model

- May 5, 2026
On the Dash: A lower-cost EV truck could expand affordability and bring new buyers into showrooms. Simplified manufacturing may improve margins and enable scalable inventory over time. Competitive pressure from...
EVs & Technology Articles
Trump proposes 25% tariffs on EU auto imports amid trade tensions

Trump proposes 25% tariffs on EU auto imports amid trade tensions

- May 4, 2026
On the Dash: Higher tariffs on EU imports could raise vehicle prices and shift demand toward domestically built inventory Luxury European brands may face margin pressure, creating pricing and incentive...
Global Industry News Articles
Stellantis, Volkswagen report mixed Q1 results

Stellantis, Volkswagen report mixed Q1 results

- May 1, 2026
On the Dash: Stellantis reports weaker Q1 profitability tied to pricing normalization, higher costs and inventory adjustments. Volkswagen posts an earnings decline amid EV investments and rising operating expenses. Both...
Industry News Articles
Ford raises 2026 outlook after Q1 earnings beat expectations

Ford raises 2026 outlook after Q1 earnings beat expectations

- April 30, 2026
On the Dash: Ford beats Q1 expectations with strong pricing, mix and services growth. Tariff ruling delivers $1.3B benefit, helps offset rising aluminum costs. Company raises EBIT outlook while maintaining...
Data & Analytics Articles
Affordable cars at risk as foreign automakers warn USMCA uncertainty could force exits, WSJ reports 

Foreign automakers warn USMCA uncertainty could force U.S. exits, WSJ reports 

- April 28, 2026
On the Dash: Entry-level vehicle inventory could decline, tightening supply in a key affordability segment Tariffs may continue to push vehicle prices higher, impacting buyer demand and financing accessibility Ongoing...
Global Industry News Articles
Hyundai's profit drops 24% as tariffs, weak global demand persist 

Hyundai’s profit drops 24% as tariffs, weak global demand persist 

- April 24, 2026
On the Dash: Tariffs remain a major risk to profitability, even with reduced rates, affecting pricing and margins. Hybrid and SUV demand in the U.S. continues to outperform, signaling stable...
EVs & Technology Articles
Cox Automotive to acquire Fullpath to expand AI-driven marketing, data capabilities

Cox Automotive to acquire Fullpath to expand AI-driven marketing, data capabilities

- April 23, 2026
On the Dash: AI-driven data platforms will become central to dealership marketing and customer engagement strategies. Unified data ecosystems can reduce inefficiencies and improve campaign performance. Expect increased pressure to...
Automotive Marketing Articles
March sales surge tightens inventory, affordability gaps persist

March sales surge tightens inventory, affordability gaps persist

- April 17, 2026
On the Dash: Faster March sales improved inventory flow, but demand remains uneven heading into Q2. Limited sub-$40K inventory continues to constrain volume opportunities. Rising incentives indicate growing pressure to...
Data & Analytics Articles

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