Finding the best deals on a new car involves researching, driving, timing and finding competitive options. Buying a car is a major purchase. In 2016, the average transaction price of...
If you are one of those rare dealerships that conducts competitor monitoring daily, you are ahead of more than 95 percent of the other dealers – an enormous tactical advantage.
Dealerships...
BRISBANE, Calif., Feb. 16, 2017 /PRNewswire/ -- eBay Advertising today released results from its two-part consumer automotive shopping journey survey, revealing that technology is causing consumers to research and purchase...
Dealers are typically expense-conscious.
They’ll often sign every check, and pressure-test monthly bills: How many leads did we get from that third-party website? Is that F&I manager really worth $12,000 per...
VW to spend $2 billion on zero emissions efforts - An organization set up as part of the Volkswagen diesel emissions settlement said Tuesday it is accepting proposals for $2...
Your dealership spends a lot of time and energy converting leads. And with good reason: leads are key in lifting your sales. So you have chat and prequel and offers...
Customer-survey feedback can tell dealers what they are doing right and wrong and even whether a salesperson during a demo drive took a woman car shopper to an empty parking...
It might seem like a rhetorical question and one that is usually followed by a resounding “DUH!” The harsh truth is that it is extremely difficult to level out the...