Today on CBTNews.com – Monday, October 21st, 2019:
The 4 Marketing Tips Your Dealership Should Focus on to End the Year Strong – Glenn Pasch, PCG Digital
On today’s show, we’re pleased to welcome back Glenn Pasch, auto marketing expert, industry thought leader, and CEO of PCG Digital. Glenn is no stranger to CBT News and always has great insight and advice into the world of marketing. Watch Now
Modern Sales Methods that Will Keep Your Dealership Profitable
Just like most fields, sales is an endlessly evolving industry that has seen many different methods throughout the years. Customers oftentimes seem unpredictable and salespeople are unsure what approach to take with many of them. There are many different sales methods and it can be difficult to choose which one to use at various times, but using them well can lead to significant increases in revenue and profits. Read More
Dull F&I Meetings? Here are 4 Ways to Make Them a Can’t Miss Experience
Meetings. Love them or hate them, they are a necessary evil in any business. Dealerships are not immune, and most meetings seem to revolve around the sales staff every week, usually Saturday mornings before they open the doors. But when was the last time your store had a meeting for the F&I staff? How often do they meet? Are they productive meetings or just an afterthought? Read More
