On today’s CBT Newscast for Tuesday, July 25th, 2017:
GIADA Brought Independent Auto Dealers to Atlanta for Annual Convention
CBT’s Joe Gumm sat down with Paul John, Executive Director of the Georgia Independent Auto Dealers’ Association, to discuss why this event was so much more than just another industry get together. Watch Now
Hot Topics in Used Car Sales from NIADA’s Steve Jordan
Joe sits down with Steve Jordan, CEO of the NIADA, as he offers his take on compliance. We asked Steve: Should dealerships hire a compliance officer? If not, who IS responsible for making sre compliance issues are handled properly? Watch Now
TrueCar CEO: Transparent dealers produce more opportunities
In a recent poll, consumers revealed that, along with politicians, car dealers are among the least trusted people in their daily lives. While some would see that as a negative, Chip Perry, President and CEO of TrueCar, believes it’s a chance to create opportunities for consumers that believe that. Watch Now
How and Where to Recruit the Best Auto Technicians
Recruiting technicians is never a hard job. The real difficulty is recruiting technicians worth your money and time. Read More
Talking During the Demonstration Drive
The use of pressure and aggressive sales tactics is still being taught and practiced by many salespeople, despite the fact that customers clearly don’t want to be treated that way. Some of the very tactics that have had such a negative impact on our reputation with the public are often the hardest to drive out of our sales process. Read More
