Some luxury dealers probably wonder what happened to the segment they used to know.
As the lines between automotive mainstream and premium blur, the mix of consumers shopping for luxury has changed – and so have the types of vehicles they want to buy.
Consumers are purchasing midsize luxury SUVs faster than dealers can stock them, while sedans linger on the lot for weeks or months. It’s a simple supply-and-demand issue that doesn’t seem to have a simple solution. How can you stay profitable if you’re stuck with inventory your market won’t buy?
Source: Wards Auto
