DETROIT, Feb. 26, 2026 — Urban Science, a leading global automotive consultancy and technology firm, today announced the launch of its NetworkPlanner solution. This new science-driven tool builds on Urban Science’s deep network planning expertise to push the automotive retail network planning discipline forward — bringing advanced visualization, scalable analytics and unparalleled industry data together in a modern online platform designed to help OEMs uncover new efficiencies, adapt faster to change and make more confident decisions than ever before.
“As automotive consumers increasingly embrace omnichannel retailing, OEMs must leverage agile tools to align their networks with consumer demands and expectations while maintaining efficiency and profitability,” said Simon Bradley, global practice director, network, at Urban Science. “NetworkPlanner empowers OEM leaders to confidently test and tailor their networks in alignment with their strategic goals. By evaluating the marketplace, competitor locations and other relevant information in an easy-to-use visual interface, leaders can optimize their dealerships – and their broader network – in real time, enabling them to compete in any scenario as the industry continues to transform.”
Powered by Urban Science’s unrivaled industry sales data and proven scientific processes and methodologies, NetworkPlanner is a future‑ready approach to network planning built to grow alongside the industry and deliver sustained value as OEMs navigate new retail formats, and disruptive technologies and market dynamics.
Key Features and Benefits of NetworkPlanner
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Advanced Mapping and Visualization: Visualize dealerships, competitor locations, EV charging stations and other points of interest for a comprehensive view of network health.
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Interactive Analysis: Explore market study results with pan, zoom and query capabilities. Users can overlay KPIs and location data for deeper insights.
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Automated Reporting: Aggregate performance metrics across every geographic level for quick, accurate strategic and operational decisions.
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Stakeholder Engagement: Capture and document team feedback directly within the interface for seamless collaboration and alignment.
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Exportable Insights: Tailor and export maps and reports for stakeholder decision-making and alignment.
About Urban Science
Urban Science is a leading automotive consultancy and technology firm that serves automotive original equipment manufacturers (OEMs) and dealers, and AdTech companies that support them, around the world. Headquartered in Detroit and operating in 18 office locations globally, Urban Science taps the power of its science – and its unrivaled data, solution offerings, and industry expertise – to create clarity and business certainty for clients in even the most chaotic market conditions.
Visit UrbanScience.com for more information about how Urban Science helps the automotive industry gain a competitive edge by taking the guesswork out of critical business decisions. This in turn, drives improved efficiency and profitability industrywide.
