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Del Grande Auto Groupvideo

How Del Grande Auto Group Succeeds at Marketing By Measuring Metrics

Is your car dealership spending money on marketing to make money on investments? Jeremy Beaver, Chief Operating Officer of the Del Grande Auto Group...
marketing audit

Do You Need a Marketing Audit?

If you are wondering if you need a marketing audit, you probably do. When you are starting to see less revenue coming from your...
customer expectationsvideo

Michael Anderson: Making Changes and Meeting Customer Expectations

  Consumers have changed and it’s impacting Car Dealerships. Michael Anderson, CEO of The Rikess Group, has some suggestions on how you can you can...
parts department

How can Analytics Help your Parts Department?

This is the age of information. Business is smarter and agiler than ever before thanks to insights and analytics that were not available in...
sales

4 Opportunities That Create More Sales

Opportunity #1 – Bring your own business To be successful for a long period of time you must create lead generation marketing. Lead generation equals...

Do you have your “E’s” turned up today?

Do you have your "E's" turned up today? Bring your enthusiasm, excitement, energy and experience into the dealership and watch what happens. Hear how...

The 7 Circles of Internet Sales Success – Engagement

  Cory discusses the next circle in the 7 circles of high profit, high volume internet sales success: The engagement circle. Take a look.

Payment Packing

  On today's episode of F&I Today, Becky Chernek goes over how payment packing, when you disclose the initial payment to the customer that includes any...

Using Technology to Connect with More Customers

  On this week's episode of Kain & Co., David Kain invites Shaun Kniffin, Marketing Director for Germain Motor Company, to talk about how they...