Tag: SAAR
Leveraging sophisticated AI for your dealership’s video marketing strategy
There's nothing more powerful than TV when it comes to marketing, and dealers know this. However, it's also very expensive to do well. Executing television marketing efficiently and cost-effectively is an area that dealers typically struggle with, and they could…
Volvo Car USA makes long-term investment in auto technicians with new program
Auto technician tools can be a huge expense to someone early in their career and many can be burdened and go into debt because of it. Now, Volvo Car USA is trying to change that. The company recently announced a…
Sources: NADA on the verge of announcing virtual show in 2021
A source close to the situation told CBT News that an announcement from the National Automobile Dealer Association regarding the NADA 2021 Show is imminent. According to this source, the annual expo will move to an exclusively virtual platform. The…
Erin Kerrigan discusses findings from the Kerrigan Advisors Q2 Blue Sky Report
Kerrigan Advisors recently released their Blue Sky Report that covers the overall buy-sell market and M&A activity in the auto retail industry through the second quarter of 2020. On today’s show, we’re pleased to welcome back Erin Kerrigan, founder and…
Electric vehicles make big waves in this week’s automotive tech headlines
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…
What the auto retail industry has gotten right and wrong about...
Welcome back to Diversity in Automotive brought to you by TrueCar and CarNow. When we talk about the issue of diversity, a lot of times, based on the marketplace, people tend to think about diversity as it relates to color.…
Modifying your dealership’s sales approach through COVID-19
Over the last six months, David Lewis has talked with hundreds of dealership personnel. The majority seem to be in agreement that the changes currently being made to the sales process will be around for a long time. On this…
Auto ventures capitalize on stock market strength to push through acquisitions...
Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…
