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Car Business 101

How to Identify Your Dealership’s Strengths and Weaknesses – Max Zanan,...

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On today’s show, we welcome back Max Zanan, automotive retail consultant, and best-selling author of “Perfect Dealership” and “Car Business 101”. In this segment,...

Incorporating Transparency in Your Online Retailing Process – Max Zanan

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CBT News welcomes Max Zanan, bestselling author of The Perfect Dealership. Max discusses sales strategy and giving your customers the best possible online experience in order...
compliance

Max Zanan: Why compliance is more important than ever now

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  With all the talk about margins shrinking from new car sales, your dealership should be focusing strongly on compliance this year. "It can certainly...