On today’s show, we’re pleased to welcome back Glenn Pasch, auto marketing expert, industry thought leader, and CEO of PCG Digital. Glenn is no stranger to CBT News and always has great insight and advice into the world of marketing. If you’d like to hear more advice and insight from Glenn, be sure to watch […]
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Comfort and complacency are the dealership’s worst enemies, and customers are quick to move on to competitors who meet their changing needs. That’s why continuous improvement in all dealership departments is crucial in order to achieve long-term success. Here to discuss some effective ways managers can help their teams set and achieve their goals […]
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CBT News Week In Review for Friday, March 22nd, 2019:
Evaluating Your Dealership's Marketing Team and Advertising Spend (Part 2) - Glenn Pasch, CEO of...
On today’s show, we continue our conversation with Glenn Pasch, CEO of PCG Digital where they have recently done over 50 audits with dealers to get a true and accurate sense of how they utilize their marketing and lead handling strategies. We explored the findings with Glenn and got his insight into what successful dealers are […]
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Today on CBTNews.com - Monday, March 18th, 2019:
Evaluating Your Dealership's Marketing Team and Advertising Spend (Part 2) - Glenn Pasch, CEO of PCG Digital
On...
Today on CBTNews.com - Tuesday, March 12th, 2019:
The Importance of Evaluating Your Dealership's Marketing Team and Advertising Spend - Glenn Pasch, PCG Digital
Jim recently...