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customers

Don’t Make Your Customers Feel Uncomfortable

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 Like it when customers get in your face?  Of course not.  Then why do some salespeople crowd customers during the greeting?  It happens, but...
newscast

Have Your Managers Been Taught to Teach? – Paul Cummings |...

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Today on CBTNews.com - Friday, July 13th, 2018: Have Your Managers Been Taught to Teach? - Paul Cummings Who’s teaching the managers and trainers at your...

Paul Cummings: Setting Goals For Each Department of Your Dealership |...

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Today on CBTNews.com - Monday, July 9th, 2018: Paul Cummings: Setting Goals For Each Department of Your Dealership The CBT Automotive Network welcomes Paul Cummings, who...
Setting Goals

Paul Cummings: Setting Goals For Each Department of Your Dealership

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The CBT Automotive Network welcomes Paul Cummings, who is President and CEO of Paul Cummings Enterprises. He tells our Jim Fitzpatrick about his new...
Paul Cummings

Paul Cummings on how to recruit the right people for your...

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We've all heard the phrase "Hire for personality, train for skill," but we all know people with great personalities. Does that mean they would...
gross profit

7 Words to Increase your Gross Profit

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Paul says there are seven words that helped him increase his gross profit 20% when he used the words five times with every customer....
empathy

Using empathy to answer “I’m just looking.”

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When people say “I'm just looking," Paul suggests using empathy to level with and relate to the customer, leading to more potential sales opportunities.
tip of the day

Five “No’s” before they go

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When people buy products $10,000 and up, 80% of all transactions occur on the fifth request to buy. Paul explains why salespeople in auto...
Paul Cummings

5 Characteristics to look for when hiring

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In this interview, CBT News' CEO Jim Fitzpatrick chats live with Author and Speaker, Paul Cummings from the kick-off of his book tour for...
newscast

Paul Cummings on how to recruit the right people for your...

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On today's CBT Newscast for Thursday, October 5th, 2017: Paul Cummings on how to recruit the right people for your dealership We've all heard the phrase...