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employee dress

Dress to Impress: What Message is Your Dealership Staff Sending?

30 years ago, it seemed that everybody wore a suit and tie to work. While suit and tie may be overkill for most industries...
online presence

5 Tips to Effectively Manage Your Dealership’s Online Presence

Love it or hate it, at this point the internet isn’t just part of the everyday business: it’s a key employee. Whether it’s shepherding...
service

Boost Your Service Department’s Bottom Line

Have you ever watched an older movie and asked, “Why don't they make them like that anymore?” I know why they don't. It’s because...
F&I

Better Framing, Better Context Equals Higher F&I Sales

Paint the picture. That’s what nearly every self-professed sales guru says when training salespeople. Appeal to their emotions and get them to ‘see’ themselves...
Preston Auto Groupvideo

Preston Auto Group is Turning Heads with This Innovative Approach to Marketing

On today’s show, we’re pleased to welcome Dave Wilson, Chairman of Preston Auto Group, and Tim Wilson, President of iFrog Digital Marketing.  VIDEO TRANSCRIPT:  Jim Fitzpatrick:...

Which F&I Products Should You Sell Online?

 On this week's episode of F&I Today, Becky Chernek explains why making all of your F&I products available online may not increase profits, and...

Taking Care of Your Service Technicians

On this week's episode of the Weekly Tune-Up, CBT's Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive...

How to Be Productive When Traffic is Slow

 On this week's episode of Straight Talk, David Lewis talks about some newer tools that you need to learn how to use in order...

Customer-Centric Selling

Today's industry is all about customer centric selling. On today's Saturday Morning Sales Meeting, Mark Tewart discusses how to have your best Saturday ever...