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car buying

Selling the Car Buying Experience: Five Ways to Better Engage Customers

Think about the last time you spent money on a large item, what made you feel comfortable making the final purchase? Was it the...
boomers

What the Baby Boomer Buyer Expects from F&I

There have been many articles on how to sell to Gen Z or the Millennials in F&I but it’s just as important to know...
software

Software Won’t Correct Bad Leadership

In sports, there is a saying, “It’s All About the Jimmy’s and Joe’s not the X’s and O’s.” What that means is, having the...
Randy Kobatvideo

Navigating Through Today’s Used Car Market – Randy Kobat, Cox Automotive

At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined on the CBT Stage by Randy Kobat, Sr. Vice President of vAuto,...
Manheimvideo

How Manheim Express Continues to Provide a Premier Experience Within the Wholesale Industry –...

At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined on the CBT Stage by Derek Hansen, Vice President of Digital Inventory...

CRM Managers, BDRs, and How to Be Successful

 On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...

Creating a Video Culture at Your Dealership

 On this week's episode of Kain & Co., David Kain of Kain Automotive talks about how you can engage with your customers by using...

How Video Pre-Roll Can Complement Your Online Marketing Strategy

On this week's episode of Auto Marketing Now, Brian Pasch talks about video pre-roll and some ideas that can tweak your existing video pre-roll...

How Can You Maximize PVR Earnings?

On this week's episode of F&I Today, Becky Chernek talks about the most recent PVR earnings, how AutoNation is maintaining a PVR of $1,900,...