TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%


data

At the heart of every dealership lies valuable information - big data. Embracing this wealth of knowledge unlocks a strategic advantage in today's competitive market.

Harnessing big data for dealerships: analysis, techniques and tools

- January 4, 2024
Data has become the driving force behind informed decision-making in retail and marketing. And this is especially so in the automotive industry. MarketWatch states, "The Global Big Data Analytics in...
Digital Dealer coverage: Anchor Jim Fitzpatrick speaks with Noah Lee, the Director of Product Consulting for Dealer.com, Cox Automotive about the importance of first-party data collection.

Why first-party data is more important than ever for your dealership — Noah Lee | Cox Automotive

- October 27, 2023
During the recent Digital Dealer conference in Las Vegas, CBT News anchor Jim Fitzpatrick connected with Noah Lee, the Director of Product Consulting for Dealer.com, Cox Automotive. Together with Jade...
Dive into automotive dealership buy/sell trends influenced by economy & laws. Discover the power of data in acquisition strategies.

The unquestioned data advantage in the dealership buy/sell equation

- October 1, 2023
Changes in the dealership buy/sell landscape are ever evolving. The economy, dealership performance, geographical differences, and new bills, laws and regulations all factor into the equation. That’s true whether you’re...
Jade Terreberry and Noah Lee join Driving Solutions to share digital strategies for the future of automotive retailing and e-commerce.

Digital data strategies for the future of automotive e-commerce

- September 6, 2023
Digital data plays an increasingly crucial role in providing the best customer experience possible. However, with many dealerships still lacking a formal digital marketing strategy, the retail automotive sector remains...
Balancing safety with data privacy and algorithmic transparency requires careful, thoughtful regulation for autonomous vehicles.

Closer look | autonomous vehicles and the uncharted road of data privacy

- August 4, 2023
The recent congressional hearing on July 26, 2023, reported in Reuters, opened new horizons in the U.S. journey towards autonomous vehicles (AVs). While the session aimed to revive stalled legislation on...
California regulators are investigating data collection practices used by car manufacturers over privacy concerns.

California to review vehicle data collection amidst privacy concerns

- August 1, 2023
California regulators are investigating data collection practices used by car manufacturers over privacy concerns. The California Privacy Protection Agency (CPPA) on Monday announced it would review data-sharing methods and regulatory compliance...
Lotlinx hires, promotes four with more than 85 combined years of industry experience to grow dealer partnerships and automate inventory management.

Lotlinx expands executive team to help dealers take control of inventory with data-driven solutions

- July 18, 2023
Peterborough, N.H. (July 17, 2023) – Lotlinx, the auto industry’s leading VIN-specific data solution for inventory management, expanded its executive team to better help dealers leverage real-time data at a...
Glenn Pasch joins Inside Automotive to discuss new digital marketing and customer data collection tools for dealers.

Emerging trends in digital marketing and data collection for dealers — Glenn Pasch | PCG Digital

- June 26, 2023
Customer data and digital marketing are crucial tools for running a profitable dealership. On this episode of Inside Automotive, host Jim Fitzpatrick is joined by Glenn Pasch, the CEO of PCG...
First-party data collected directly from your customers  will be king in a post-cookie world. This includes data from sources like website analytics.

Leveraging customer data platforms ahead of Google’s 2024 cookie depreciation

- June 15, 2023
Today, a majority of auto dealerships find themselves at a crossroads as 2024 looms. In 1992, Netscape invented the cookie, which sparked the profitable revolution of online advertising. So, Google's...
In this era of hyper-connected, super-personalized customer experiences, leveraging customer data makes all the difference in car sales.

Types of customer data that will help you better understand and connect with car buyers

- May 30, 2023
Are you ready for some detective work? See, in our auto dealership universe, there’s this untapped goldmine that’s waiting for a bit of investigation—call it your version of The Blacklist....


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