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Del Grande Auto Groupvideo

How Del Grande Auto Group Succeeds at Marketing By Measuring Metrics

Is your car dealership spending money on marketing to make money on investments? Jeremy Beaver, Chief Operating Officer of the Del Grande Auto Group...
stair-step incentives

Stair Step Incentive Programs Aren’t All Bad

Quota kickbacks have a place in the automotive industry with benefits for both consumers and some dealers. Programs that reward dealer volume sales, known as...
parts department

How can Analytics Help your Parts Department?

This is the age of information. Business is smarter and agiler than ever before thanks to insights and analytics that were not available in...
AMP for email

Google’s New AMP Formats for Email and How They Could Benefit Auto Dealers

Many drivers struggle with remembering oil changes and service tune-ups for their vehicles causing improper maintenance. Unfortunately, we can't always remember everything and if...
service contract

Planting the Seed for the Service Contract

Why It’s a Mistake Having been on both sides of the aisle as a Salesperson and F&I Manager, I have my own experiences and stories...

Do you have your “E’s” turned up today?

Do you have your "E's" turned up today? Bring your enthusiasm, excitement, energy and experience into the dealership and watch what happens. Hear how...

The 7 Circles of Internet Sales Success – Engagement

  Cory discusses the next circle in the 7 circles of high profit, high volume internet sales success: The engagement circle. Take a look.

Payment Packing

  On today's episode of F&I Today, Becky Chernek goes over how payment packing, when you disclose the initial payment to the customer that includes any...

Using Technology to Connect with More Customers

  On this week's episode of Kain & Co., David Kain invites Shaun Kniffin, Marketing Director for Germain Motor Company, to talk about how they...