Tag: car business
Google’s automotive retail head Lissette Gole, discusses meeting modern consumer demands

Digital retailing has become a necessity for dealers in the midst of the pandemic. However, tracking consumer activity online and increasing the efficacy of...
Expand your dealership’s reach with these website features – Mark Sokal
We’re pleased to welcome back Mark Sokal, a 20-year automotive veteran who founded Sokal Media Group and Webstreak. Now merged into one company under...
How to integrate diversity into your HR practices and dealership culture
Welcome to the first episode of Diversity in Automotive brought to you by TrueCar and CarNow, a weekly CBT News series focused on bringing...
NAMAD chairman Fernando Varela discusses the value of diversity programs in...
Minorities in the retail automotive space often face a number of challenges in all avenues of the industry. In 1980, the National Association of...
CBT automotive newscast: September 9, 2020
Today's Featured Interview:
Capitalizing on the rise in consumer demand for service - Jeff Cowan
If dealers are not having record-breaking months in their service...
Capitalizing on the rise in consumer demand for service – Jeff...
If dealers are not having record-breaking months in their service departments at this moment in time, then they are doing something wrong. While industry...
How to amplify the reach of your Google My Business listing...
In this episode of Auto Marketing Now, host Brian Pasch discusses the latest updates in Google paid advertising. He also tackles new updates to...
CBT automotive newscast: September 8, 2020
Today's Featured Interview:
Corina Diehl on building her auto group, digital retailing, attracting more females into the auto industry
After the tragic passing of her...
Auto inventory levels reach new lows amid strong August sales
Inventory is scarce right now, that’s no secret, and the used car market has been hit especially hard. This has left many dealers wondering...
LADA’s Will Green discusses Hurricane Laura and its impact on auto...
Hurricane Laura recently made landfall on the Gulf Coast with Louisiana in its path. Many dealers closed offices and hunkered down as the destruction...
