American oil prices have rallied back from an all-time low of negative $37.63 per barrel for May futures on West Texas Intermediate (WTI) crude on April 20th. At that price,...
The right message goes a long way with consumers. Bobby Sight, operations director at Rob Sight Ford, knew that the messaging behind their marketing played a big role in their...
Today's Featured Interview:
The right message goes a long way with consumers. Bobby Sight, operations director at Rob Sight Ford, knew that the messaging behind their marketing played a big role...
The last 100 days have felt like quite a year. The car business effectively shut down in March, however as of May, some dealers are seeing record numbers of used...
Amidst COVID-19 concerns domestic automakers from Ford to Dodge to GMC are debating whether to post-pone their highly anticipated product announcements or to debut them in an online setting. Following...
On this week's episode of Straight Talk, our host, David Lewis discusses some effective strategies you can use to manage stress when working in the dealership. The number one health...
Today's Featured Interview:
Ohio Dealer Chris Marhofer Discusses Used-Car Inventory Strategy
In the midst of the uncertainty of COVID-19, many businesses are just looking for ways to get by. For Chris Marhofer,...
In the midst of the uncertainty of COVID-19, many businesses are just looking for ways to get by. For Chris Marhofer, President and COO of Ron Marhofer Auto Family, surviving...
Recently, Autotrader announced the Best Non-Luxury and Luxury Certified Pre-Owned Programs for 2020. Since today’s car shoppers are focused on value and affordability, CPO is a perfect option for a...
This week, one of our viewers sent in the question: We've been busy, and I need another manager. What's the best way to help someone I'm promoting, who's never managed...