Today on CBTNews.com – Thursday, October 18th, 2018:
7 Hiring Strategies to Help You Bring Top-Notch Talent to Your Dealership – Richard Bryan
Every dealer knows that one of the more challenging aspects of running a successful business is hiring and keeping the right team…easier said than done, right? On today’s show, CBT’s Jim Fitzpatrick chats with Richard Bryan, international speaker, author, and business owner, to discuss the hiring process and how to bring top-notch talent to your dealership. Watch Now
The Top Communication Traits That Every Leader Should Possess
Take a moment to think of a supervisor, manager, or any other person you have interacted with that was in a leadership position who inspired or motivated you. What was their tone? What did they say? How did they make you feel? It is not easy to manage a group of people much less motivate them to be productive or innovative. Excellent leaders are not only strategic and creative thinkers with exemplary organizational skills. They have to be skilled communicators that engage and inspire their staff to use their own creativity and innovation to drive results. Read More
How To Get A Better Open Rate By Using Email Campaigns
Chances are that your dealership utilizes email campaigns. Why wouldn’t you? It’s a viable option for many businesses. Some might even measure the success by knowing how many people open your emails and ones that actually click on links within your emails. Measuring the number of people who open your email is referred to as email open rate while measuring those that click on a link is called click-through rate. It’s quite common for businesses to only measure their email campaign’s click-through rates. However, click-through rates are entirely dependent on the open rate of your emails. So, how can you get more consumers to open your email? Read More
