Jason Dorsey on How COVID-19 Has Affected Gen Z and Millennial Buying Habits


Jason Dorsey on How COVID-19 Has Affected Gen Z and Millennial Buying Habits
On today’s show, we’re pleased to welcome back critically acclaimed speaker, generational researcher, and President at The Center for Generational Kinetics, Jason Dorsey. Jason speaks to CBT’s Jim Fitzpatrick about how COVID-19 has affected the work life and buying habits of Generation Z and Millennials.

Jason DorseyGoogle’s Digital Toolkit from International Small Business Week
Last week was International Small Business Week. Many dealerships would be considered small businesses under the Small Business Association’s definition in retail trade – up to 100 employees and $7.5 million in average annual receipts. Whether an auto dealership or any other retail bricks-and-mortar location, physical sales have been more difficult since the COVID-19 pandemic arrived. Read More

Jason DorseyWhat the 2008 Recession Can Tell Us About The Impact of COVID-19 on Auto Sales
Can we learn a bit about the future of the automotive industry from lessons of the past? The recession of 2008 could tell us a lot about what to expect as the automotive industry looks to rebuild. Currently, automotive sales across luxury and non-luxury segments are up (compared to May 2020). Nevertheless, what could the future hold as more states seem to be experiencing a spike in cases, and the second wave of potential business shutdowns loom? Read More

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