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Ken Strong

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Retail automotive veteran and writer for CBTnews.com
Holiday Sales

3 Ways to Boost Holiday Sales at Your Dealership

The holidays are a hectic time of year. Stress runs rampant with obligations to attend parties and events, along with the expectation to spend...
buyers

How to Get Buyers to Visit Your Dealership between Purchases

Repeat buyers are the basis of success for any auto dealership. You spend a lot of advertising dollars to attract new buyers to your...
corporate ladder

How to Climb the Automotive Corporate Ladder

Climbing the ladder in the auto industry can be easy if you know what you are doing. While it is not recommended that you...
team building

Modern Team Building Exercises That Don’t Suck

As a manager, you probably recognize that team building is important. The approach to teambuilding can be difficult, however. Teambuilding exercises seem to be...
influence

3 Fundamental Sales Books Every Car Salesperson Should Read

Selling cars is more than just exchanging money for metal. It is understanding people. It is also understanding your own psychology and that of...
fundamentals of selling

Selling Fundamentals: A Guide for New Salespeople

A career in the car business can be fun and rewarding. Life in the dealership is often high energy and fast-paced. It may be...
commercial inventory

5 Tips for Marketing your Pre-Owned Commercial Inventory

Commercial vehicle sales are good business. This business is a great way to incrementally increase your monthly sales volume in a new niche, without...
used vehicle leasing

Used Vehicle Leasing: Why You Should Take a Closer Look

The concept of leasing has been around since at least 2000 BC. New vehicle leasing has been around almost as long as the automobile...
confidence

5 Strategies to Increase Your Confidence as a Sales Professional

There are many experts out there who will teach you how to be confident, but at the end of the day, confidence comes from...
connect with customers

Thinking Outside the Dealership: Unique Ways for Sales Professionals to Drum Up Their Own...

It’s no secret that success in auto sales requires much more effort than simply taking ups on the sales floor. You cannot let your...
career paths

Keeping Talent Is Key To Success

Keeping Talent Is Key To SuccessFor many years, dealership fixed operations departments have fought to attract and retain qualified talent. I don’t have to...
fixed-opsvideo

Safeguard Growth and Profitability in Your Dealership By Focusing on Fixed-Ops – Jim Roche

According to a recent report, service departments now comprise 49 percent of a dealership's gross profit. CBT Automotive Network sits down with Jim Roche,...
Nick Saban

Nick Saban Shares the Details to Driving Success on the Field and at the...

Nick Saban’s attention to detail is legendary. Whether it’s anecdotes of him challenging his team to get better within days of clinching a national title...
digital retailing

Promises and Pitfalls of Migrating Financing Online

You’ve heard the pitches. And it’s true that the technology is impressive. Yet, when digital retailing vendors attempt to sell to dealerships what they...
artificial intelligencevideo

Prescriptive Analytics for the Auto Dealer- Bill Leek, Dominion Dealer

CBT Automotive is joined today by Bill Leek, the head of national accounts at Dominion Dealer Solutions to discuss the new buzzwords in automotive,...

Be a Problem Solver

   Don't think about selling something. Don't think about results. Don't think about closing. Every customer comes into your dealership with either a "wants" problem...

The 7 Circles of Internet Sales Success – The Coaching Circle

On today's episode of Progressive Retail, Cory Mosley discusses how to increase your sales by using the 7 Circles of high profit, high volume...

5 Ways To Improve F&I Profits

Today, Becky talks about building a relationship with your sales staff, the proper "meet and greet" and more.

Accountability: Achieving More Clarity by Giving More Feedback

On this week’s episode of Hard Truths with Dave Anderson, Dave continues his conversation about accountability, particularly about clarity. Once you have clarity as a manager,...