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Ken Strong

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Retail automotive veteran and writer for CBTnews.com
winter preparation

How to Promote Winter Preparation Sales in your Service Department

It’s that time of year again for most of the country. Leaves are falling from the trees, and snow will begin falling from the...
hurricane damage

How to Spot Hurricane Damaged Vehicles and Parts that are “Flooding” the Market

The National Insurance Crime Bureau has reported that Hurricane Harvey is responsible for nearly 270,000 vehicle insurance claims. Nearly 70,000 more were caused by...
complaints

Top 5 Complaints of Dealership Employees and How to Solve Them

We all know that the dealership world is far from perfect. Like many other industries, dealership employees have many things to complain about. Here...
commercial customers

How to Attract Commercial Customers to Your Service Department

Commercial service business can be very lucrative for your dealership. Commercial customers tend to be very loyal. They also require service more frequently and...
commercial customers

How to Cater to Commercial Customers at Your Dealership

Commercial vehicle sales and service is big business. From local plumbers to large construction companies to government fleets, they all need vehicles and they...
aggressive customer

5 Steps for Dealing with Aggressive Customers

In the dealership world, we all have to deal with aggressive customers from time-to-time. Although you are more likely to encounter an aggressive customer...
social media

5 Ways to Add a Personal Touch to Sales

Successful salespeople have a few things in common, but one of them is definitely the ability to build relationships. The best sales relationships are...
sales meeting

10 Tips for a Productive Sales Meeting

The top 3 goals of an effective sales meeting should be to Motivate, Educate and Coordinate efforts. These three goals should work together to...
spiff program

Implementing an Effective Spiff Program for Your Service Staff

In the car business, spiffs are a prominent part of the culture. Spiffs can be straight cash for certain actions and goals attained, or...
personal network

How to Leverage Your Personal Network to Generate Sales

We’ve all been there.  It’s your first day on the job and the sales manager is asking you who you know that might need...
f&i

Benefits of Working in F&I

There are many career paths one can take in the car business. Service, Parts, Sales and Accounting all require different skills and offer unique...
complainer

Why Complainers Will Ultimately Sink Your Ship

You’ve likely heard the expression that one bad apple can spoil the whole barrel. In the case of workplace complaints, this axiom holds especially...
Steven Stauningvideo

Using Customer Experience to Shied Your Dealership from Disruption

When you think of businesses with outstanding customer service, it’s highly probable that Chick-fil-a comes to mind. The Food Chain has set themselves apart...
Puente Hills Ford

How Puente Hills Ford Achieved #1 CSI Score in Southern California

“I just got out of a meeting pumping up my guys for you and I’s interview. It’s all about pumping the guys up because...
JM&A

Meet The Customer Where They Shop: Solutions for Online Retailing – Scott Gunnell, JM&A

Are you still trying to figure out how online shopping and digital retailing affect your bottom line? To help us navigate through these issues...

Is Overcoming Objections a Lost Art?

  On this week's episode of F&I Today, Becky Chernek discusses whether or not the F&I manager should be using closing tactics with the customer to...

Using Technology to Connect with More Customers

  On this week's episode of Kain & Co., David Kain invites Shaun Kniffin, Marketing Director for Germain Motor Company, to talk about how they...

Don’t Take the Bait

Nobody can offend you without your consent. If anybody says or does anything to try and get under your skin, don't give in. On...

Daily Save-A-Deal Meetings

On this week's episode of On the Mark, Mark answers a question from Ron Whittaker, General Sales Manager at Joseph Airport Hyundai in Vandalia,...