TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


About: Chana Perton

Chana Perton

Chana Perton is a contributing writer and investigative journalist for CBT News.

negative reviews

Tips for Improving Dealership Reviews and Maintaining a Meaningful Online Reputation

- October 22, 2019
The first step in the car-buying journey today is not a physical one, but a digital one. Customers typically spend the bulk of the process online, and the first place...
Management & Leadership Sales & Marketing
digital communication

The Importance of Communicating Digitally With Automotive Consumers

- October 17, 2019
As Bob Dylan famously put it, "The times they are a-changin." While once customer communication was a reasonably straightforward affair, today, every interaction along the car-buying journey brings with it...
Sales & Marketing Daily Automotive News
best practices

Focusing Efforts When Developing Best Practices at Your Dealership

- October 16, 2019
You may have heard the words “best practices” thrown around at meetings, on memos and during conversations at sales conventions. The term refers to sets of guiding principles or strategies...
Management & Leadership Auto News
education

The Benefits of Having a Customer Education Campaign at Your Dealership

- October 14, 2019
Once upon a time, there were only a few car models in existence, all with a limited number of features. Demonstrating how a car worked was a simple matter, and...
Sales & Marketing Auto News
connected customer

How to Reach and Engage the Connected Customer

- October 8, 2019
There's a new breed of customers buying cars today, a group that is changing the game. These "connected consumers" are typically young shoppers who look to their phones before they...
Sales & Marketing Auto News
marijuana

What Dealerships Need to Know About Complying with CBD and Marijuana Laws

- October 7, 2019
It's important to preface any discussion regarding drugs by recommending dealerships speak with a knowledgeable attorney who understands the nuances of the subject. The laws governing marijuana are rapidly changing...
Daily Automotive News Auto News
auto

How Innovation is Expanding Entrepreneurial Opportunities in the Retail Auto Industry

- October 3, 2019
It’s an exciting time to be on the road. Not since the days when humans transitioned from equine transit to machine has there been so much rapid development in the...
Management & Leadership Auto News
turnover rate

Perks and Policies that Drive Retention

- September 30, 2019
Cox Automotive’s Dealership Staffing study pointed out some worrying hiring trends in the auto industry. It found a 40% overall dealership staff turnover rate, with sales being the largest artery...
Management & Leadership Auto News
divas

Addressing the Divas at Your Dealership

- September 27, 2019
Are there two kings in your castle? If so, you may have a diva on your hands. A diva is a salesperson in it for themselves. This may come from...
Management & Leadership Auto News
communication

How Your Dealership Staff Can Improve Their Communication with Customers

- September 24, 2019
Successful customer interactions are just as important today as they were when the first cars left factories at the turn of the century. That said, how dealership staff carry out...
Sales & Marketing Articles

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