TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


About: Brian Pasch

Brian Pasch

Founder of PCG Companies and BPE Enterprises, Brian Pasch is a thought leader, effective strategy driver, and industry change agent. In tune with the fast pace of the digital marketing environment, he successfully leads OEMs, dealers/dealer groups, and ad agencies by helping them harness data, eliminate waste, and incorporate efficient marketing tactics.

Website Analytics

How to Get Accurate Dealer Website Analytics Reports

- December 14, 2017
Is there a large discrepancy between your website analytic reports and Google analytics? Brian explains the impact and how to correct it.     Video Transcription Our Tip of the Day comes from Brian Pasch. Have...
Tips & Training
digital marketing

2018 Digital Marketing Playbook

- December 13, 2017
On today's episode of Auto Marketing Now, Brian Pasch goes over the 2018 Digital Marketing Playbook, a check-list of 100 marketing tips designed to keep you and your team on...
Shows
Facebook

Facebook Auto Listings

- November 22, 2017
On this week's edition of Auto Marketing Now, Brian Pasch discusses the recent announcement from Facebook about expanding their marketplace with auto listings and the general growth of Facebook advertising...
Shows
marketing

Demand More from Your Ad Agency Partners

- November 22, 2017
New technologies and metrics are available to help dealers optimize their marketing mix and answer the age-old question: Who Sold It? Multi-touch, cross-device sales attribution starts by having clean customer...
Sales & Marketing Auto News
CRM

Are you getting the most out of your CRM?

- November 1, 2017
On this week's episode of Auto Marketing Now, Brian Pasch invites Bill Wittenmyer of eLead CRM to the show to discuss their new CRM platform for service and sales, Service1One.
Shows
Google Analytics

Getting more insight into your marketing investments with Google Analytics

- October 25, 2017
On this week's episode of Auto Marketing Now, Brian talks about multi-touch attribution as well as how to get better insights into your marketing investments using the tools in Google...
Shows
phone

Getting Customers to Pick Up the Phone

- October 24, 2017
To improve your connection rate with anonymous shoppers who submit a lead on your website, Brian suggest doing this one particular thing.
Tips & Training
marketing

Gaining Marketing Advantages

- October 11, 2017
 On this week's episode of Auto Marketing Now, Brian Pasch walks you a couple digital marketing enhancements that you can use in order to gain a competitive advantage in the...
Shows
engagement

Two important consumer engagement metrics that will revolutionize your website

- September 27, 2017
 On today’s episode of Auto Marketing Now Brian reveals 2 neglected engagement metrics: Button-click ratio and Form completion rate. Dealers struggle to understand why consumers who visit their website don’t...
Shows
Facebook

Stop treating Facebook Advertising like Google Adwords

- September 20, 2017
When it comes to Facebook marketing, are you treating Facebook advertising like Google Adwords?  Brian says stop!
Tips & Training


Latest Articles
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White House revises metals tariffs, Stellantis eyes Canada EVs with Leapmotor, NHTSA considers ban on faulty Chinese airbags

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Ed Morse Automotive Group acquires Porsche Des Moines in Iowa

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Latest Articles 04/03/26

GM to invest more than $150 million in Saginaw Metal Casting Plant

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Latest Articles 04/03/26

White House revises metals tariffs, shifts calculation method

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Latest Articles 04/03/26

Stellantis explores EV production in Canada with China’s Leapmotor

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Latest Articles 04/03/26

NHTSA weighs U.S. ban on defective Chinese airbag components

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Latest Articles 04/03/26

Affordability takes center stage at the 2026 NY Auto Show

Legal battles reshape car sales
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Legal battles reshape car sales

California’s War on Classic Cars Just Hit a Wall—Thanks to Jay Leno
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California’s war on classic cars just hit a wall– Thanks to Jay Leno


CBT News
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