TSLA403.74014.84%
GM82.2004.15%
F12.9450.505%
RIVN17.3900.5%
CYD43.7401.4181%
HMC25.1200.76%
TM218.8505.99%
CVNA388.22025.98%
PAG163.0507.03%
LAD286.39011.52%
AN209.05510.765%
GPI351.54716.06749%
ABG213.2409.15%
SAH71.1903.82%
TSLA403.74014.84%
GM82.2004.15%
F12.9450.505%
RIVN17.3900.5%
CYD43.7401.4181%
HMC25.1200.76%
TM218.8505.99%
CVNA388.22025.98%
PAG163.0507.03%
LAD286.39011.52%
AN209.05510.765%
GPI351.54716.06749%
ABG213.2409.15%
SAH71.1903.82%
TSLA403.74014.84%
GM82.2004.15%
F12.9450.505%
RIVN17.3900.5%
CYD43.7401.4181%
HMC25.1200.76%
TM218.8505.99%
CVNA388.22025.98%
PAG163.0507.03%
LAD286.39011.52%
AN209.05510.765%
GPI351.54716.06749%
ABG213.2409.15%
SAH71.1903.82%


About: Ben Stewart

AI, with the right information present, can quickly and easily deliver personalized information to both salespeople and customers.

How AI can improve your car dealership’s customer experience strategy

- October 24, 2023
Artificial intelligence is on the horizon and can be useful to car dealerships in many ways. While the speed and automation of artificial intelligence can’t do every job at your...
With the presence of Facebook and Instagram reels and the rise of TikTok, videos are important for short-form video content.

Why automotive marketers should leverage short-form video content + 5 practical strategies

- October 23, 2023
In the modern world of marketing, short and long-form video are highly effective ways to communicate your message. With the presence of Facebook and Instagram reels and the rise of...
By showcasing your EV knowledge, you can help electric car buyers have a more pleasant and effective experience on your sales floor.

What do electric car buyers want to know before the purchase?

- October 16, 2023
The car sales process has changed a lot in the last 15 to 20 years. Cars themselves have changed quite a bit in the same time period. With the introduction...
Unpacking the influence of electric cars on the service drive: Adapting to new maintenance norms, training demands, and other shifts.

How electric cars are reshaping the future of service business

- October 3, 2023
Since electric cars hit the road and have slowly become more mainstream, service departments have been wondering how to maintain the more profitable parts of the dealership. We’ll help you...
Explore the significance of price ratings, understand their impact on dealerships, and discover how customers use them for buying decisions.

Do car buyers take online price ratings seriously?

- September 8, 2023
Whether used car managers like it or not, the car price rating systems on websites like CarGurus and Cars.com are meant to be a helpful tool for customers seeking cars....
Long term, electric vehicles will likely need less frequent, but potentially larger repairs, than their gas-powered counterparts.

Evaluating the long-term costs of electric vehicles: pros and cons

- September 1, 2023
Electric vehicles (EVs) are a different breed of mechanical knowledge. Does that mean electric vehicles cost more or less in the long run? This is an interesting question many car...
Google and Bing have unique strengths. Our unbiased comparison is intended to help you decide how to use each one.

Bing ads vs Google ads: choosing the right platform for your dealership

- August 31, 2023
Search engine marketing, or SEM, is an advertising form common amongst car dealerships and service departments in an effort to buy traffic from people who use Google or Bing to...
In the world of automotive marketing, both Google and Bing offer some specific competitive advantages and unique tools.

Google vs Bing search: mapping out the differences

- August 23, 2023
Google and Bing are the kings of search in the United States, regardless of what you are searching for. In the world of automotive marketing, both Google and Bing offer...
online In this article, we’ll explain why photos are one of the most crucial elements of new and used automotive marketing.

Tips and tricks for creating topnotch merchandising photos

- August 17, 2023
I don’t feel like I am overstating anything when I say that photos are extremely important when trying to showcase a vehicle for sale on your dealership website. We’ll explain...
Let’s dive into why having your own advertising accounts is a good idea, and what could happen if you don’t.

The power and necessity of owning your advertising accounts

- July 23, 2023
Marketing managers, general managers, and advertising or marketing agencies might not agree on this one: You should create your own ads account whenever you start advertising your business somewhere, whether...


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