TSLA348.950-13.91%
GM86.980-0.95%
F13.920-0.49%
RIVN16.600-0.37%
CYD38.750-1.13%
HMC32.590-0.78%
TM193.810-3.54%
CVNA72.3102.405%
PAG218.0701.2%
LAD368.550-2.18%
AN195.130-4.36%
GPI259.380-2.47%
ABG210.860-3.95%
SAH75.320-2.13%
TSLA348.950-13.91%
GM86.980-0.95%
F13.920-0.49%
RIVN16.600-0.37%
CYD38.750-1.13%
HMC32.590-0.78%
TM193.810-3.54%
CVNA72.3102.405%
PAG218.0701.2%
LAD368.550-2.18%
AN195.130-4.36%
GPI259.380-2.47%
ABG210.860-3.95%
SAH75.320-2.13%
TSLA348.950-13.91%
GM86.980-0.95%
F13.920-0.49%
RIVN16.600-0.37%
CYD38.750-1.13%
HMC32.590-0.78%
TM193.810-3.54%
CVNA72.3102.405%
PAG218.0701.2%
LAD368.550-2.18%
AN195.130-4.36%
GPI259.380-2.47%
ABG210.860-3.95%
SAH75.320-2.13%

Mark Conner: What is the leading indicator to driving sales?

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By CBT News Editorial Team December 4, 2017
No matter what your level of technological savvy might be, finding effective ways to use metrics to eliminate wasted ad spend is important for increasing your dealership’s overall digital efficiency. While at the Automotive Analytics and Attribution Summit, Mark Conner, Senior VP of STrategy with LotLinx, discussed at least one way to use metrics to your dealership’s benefit.

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