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women in automotive

Women in Automotive Panel with Dealers Hilary Haron & Liza Borches

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Across the entire industry, there is an evident lack of women in automotive. To engage young women joining the workforce and attract women currently...
Hilary Haron

CA Dealer Hilary Haron on Facing Inventory Concerns and Encouraging Women...

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As one of the earliest hotspots of the COVID-19 outbreak in the U.S., the state of California adopted some of the strictest business regulations...
Barra

GM CEO Barra Encourages Young Girls to Consider a Career in...

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Despite small glimpses of recent progress, women have continued to be underrepresented across the entire auto industry. According to data collected by Catalyst, women...
customer experience

How CDK Global is Strengthening Opportunities for Women in the Automotive...

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At NADA 2020 in sunny Las Vegas, host Bridget Fitzpatrick was joined on the CBT Stage by John Hickey and Kathy Gilbert from CDK...
Lisa Copeland

Auto Industry Veteran Lisa Copeland Discusses How to Make Every Dealership...

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Setting the right tone for the new year is crucial for any dealership. Now is the time to throw out bad habits, try new...
recruit female talent

What the Industry Can Do to Recruit Female Talent – Lisa...

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Lisa Copeland, founder of Lisa Copeland Global and CEO of Cars Her Way, as well as Brian Benstock, GM and Vice President of Paragon...
female car buyers

Common Complaints of Female Car Buyers and How to Address Them...

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 Welcome back to CBT News, today we sit down with Lisa Copeland, Founder of Lisa Copeland Global and CEO of Cars Her Way, to...
Female Dealership Experience

The Benefits of Understanding and Improving the Female Dealership Experience –...

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 It’s no secret that the auto retail industry has traditionally been male-dominated, however, there are some key industry players looking to increase female presence...
Natasha del Barrio

How to Embrace Industry Change and Adapt to the Needs of...

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 Like many other industries, automotive retail is constantly changing and evolving. From technology to customer experience, to service appointments, each area of the dealership...
Don Hall

How Retail Auto Needs to Change in Order to Attract Top...

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Every dealer knows there are ways in which the auto industry needs to change in order to attract talented employees, especially women. On today’s...