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branding

Making your customers your brand ambassadors – Scott Stratten Keynote

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  Scott Stratten, Best-Selling author and Founder of Unmarketing, delivering his keynote at the 2017 CBT Conference and Expo.
newscast

Daily Newscast: Increasing your profits while the industry levels off |...

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  In today’s CBT Newscast for Friday March 28, 2017: Increasing your profits while the industry levels off Dave Zoia, Editorial Director for WardsAuto and 30-year auto...

Listen Up Auto Dealers – 2017 CBT Automotive Conference

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Join us at the CBT Automotive Conference & Expo March 7 - 9, 2017 at the Hyatt Regency in Atlanta. The CBT Automotive Conference and Expo...

Interview with Conference Speaker & Marketing Expert Scott Stratten

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CBT CEO Jim Fitzpatrick recently sat down with 2017 CBT Conference Keynote Speaker Scott Stratten to discuss his presentation at the 2017 CBT Conference + Expo. Scott’s...

Daily Newscast: Customer Service, Millennials, Online Car Buying

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On this week’s Friday Rewind, solutions to improve your dealership’s culture, the VP of JD Power says focus on Gen-Z more, and author Scott...

Daily Newscast: The impact of analytics

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On today’s show, Ford CEO, Mark Fields, discusses the impact of analytics, what consumers want from your service department, and 2017 CBT Conference Keynote...

Author, Scott Stratten on delivering customer service

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Jim Fitzpatrick talks with Scott Stratten: Keynote speaker at the CBT Conference and President of unmarketing.