Tag: personalized experience
Selling the Car Buying Experience: Five Ways to Better Engage Customers
Think about the last time you spent money on a large item, what made you feel comfortable making the final purchase? Was it the...
Creating a Highly Personalized Online Experience for Your Consumers – Jessica Stafford, Autotrader
At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by Jessica Stafford, Senior Vice President and General Manager at Autotrader and...
Ryan Kerrigan Discusses Dealership Valuations, Transactions, and Other Market Trends
At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by Ryan Kerrigan, Managing Director of Kerrigan Advisors. The pair discuss expectations...
The Relevancy of Sales Training in Today’s Digital Space – Doug Christiansen & Eric...
Doug Christiansen and Eric Edwards, both trainers with Joe Verde Sales & Management Training, joined Jim Fitzpatrick on the CBT Stage at NADA 2020...
4 Ways to Ace the Customer F&I Interview
Making sales in any industry requires knowledge of what makes your customer tick, what their ‘pain points’ are, and being able to apply that...
CRM Managers, BDRs, and How to Be Successful
On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...
Creating a Video Culture at Your Dealership
On this week's episode of Kain & Co., David Kain of Kain Automotive talks about how you can engage with your customers by using...
How Video Pre-Roll Can Complement Your Online Marketing Strategy
On this week's episode of Auto Marketing Now, Brian Pasch talks about video pre-roll and some ideas that can tweak your existing video pre-roll...
How Can You Maximize PVR Earnings?
On this week's episode of F&I Today, Becky Chernek talks about the most recent PVR earnings, how AutoNation is maintaining a PVR of $1,900,...
