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Melissa Z. Clark discusses her new role as CEO of Sokal...

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Melissa Z. Clark has officially been announced as the new Chief Executive Officer of Sokal, one of the largest automotive advertising agencies in the...

3 marketing strategies car dealers should prioritize in 2021 – Mark...

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We’re pleased to welcome back Mark Sokal, a 20-year automotive veteran who founded Sokal Media Group and Webstreak. Now merged into one company under...
Mark Sokal

Expand your dealership’s reach with these website features – Mark Sokal

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We’re pleased to welcome back Mark Sokal, a 20-year automotive veteran who founded Sokal Media Group and Webstreak. Now merged into one company under...
Sokal

The Benefits of Outsourcing Your Dealership’s BDC – Mark Sokal

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March and April were shaky months for many dealers nationwide, and their vendor partners also felt the sting of less than stellar sales as...
Sokal

Sokal Digital and Advertising Agency Comes Through For Dealers During This...

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As part of our continuing coverage of the Coronavirus, we’re pleased to welcome back Mark Sokal, CEO of Sokal Digital and Advertising Agency. In...
newscast

Week in Review: Isabelle Helms Discusses the Latest Recruiting Trends For...

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 CBT News Week In Review for Friday, August 16th, 2019: Cox Automotive's Isabelle Helms Discusses the Latest Recruiting Trends For Dealers Attracting the top talent is...
Sokal

Developing a Strategic Ad Spend That Makes Sense for Your Budget...

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 Mark Sokal, CEO of Sokal, joins Jim Fitzpatrick to discuss some of the most effective ways that dealerships can advertise their businesses in today's...
newscast

Mark Sokal on Developing a Strategic Ad Spend That Makes Sense...

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Today on CBTNews.com - Thursday, August 15th, 2019: Developing a Strategic Ad Spend That Makes Sense for Your Budget and Market - Mark Sokal, CEO...
newscast

Week In Review: How to Make Up For Lost Profits in...

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CBT Week In Review for Friday, March 8th, 2019: Never Miss the Opportunity to Make a Bid on a Used Car - Zach Hallowell, Manheim Zach...
Sokal

The Latest Digital Marketing Trends in Retail Automotive – Mark Sokal,...

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On today’s show, we welcome back Mark Sokal, CEO of Sokal Digital Advertising, a powerful marketing agency with over 100 employees and well over...