Farley says Ford’s Fathom launch will be ‘a heck of an effort’
On the Dash:
Farley says launching the Fathom will take a major effort.
The Fathom starts at $28,350, and Ford is building it in Louisville.
Order books open in early...
TSLA354.720-7.72%
GM83.9600.3%
F12.4300.12%
RIVN12.420-0.6%
CYD26.020-0.33%
HMC34.2800.22%
TM194.6102.67%
CVNA58.830-1.7899%
PAG212.4200.42%
LAD295.140-0.17%
AN161.7301.93%
GPI242.2202.42%
ABG170.0500.18%
SAH63.6100.1%
TSLA354.720-7.72%
GM83.9600.3%
F12.4300.12%
RIVN12.420-0.6%
CYD26.020-0.33%
HMC34.2800.22%
TM194.6102.67%
CVNA58.830-1.7899%
PAG212.4200.42%
LAD295.140-0.17%
AN161.7301.93%
GPI242.2202.42%
ABG170.0500.18%
SAH63.6100.1%
TSLA354.720-7.72%
GM83.9600.3%
F12.4300.12%
RIVN12.420-0.6%
CYD26.020-0.33%
HMC34.2800.22%
TM194.6102.67%
CVNA58.830-1.7899%
PAG212.4200.42%
LAD295.140-0.17%
AN161.7301.93%
GPI242.2202.42%
ABG170.0500.18%
SAH63.6100.1%
Jim Farley
Ford’s Farley says F-150 supplier issues are fixed, sounds alarm on trades training
On the Dash:
Farley said the F-150 supplier issue is fixed but will reduce third-quarter wholesale shipments.
Dealers held about 40 days of pickup supply, below Ford's 50- to 60-day...
Ford names new president of Ford Energy
On the Dash:
Ford tapped Dave Carroll, a clean energy veteran, to lead Ford Energy starting Aug. 31.
Lisa Drake, who built Ford Energy from launch, retires Dec. 31 after...
Dealers turn to fixed ops as vehicle sales soften
On the Dash:
Dealers are leaning on parts and service to offset weaker new-vehicle profitability.
Average parts and service gross profit rose to $5 million per dealership in 2025.
Ford...
Ford prepares for Chinese automakers to enter U.S. market within a decade, Farley says
On the Dash:
Ford is accelerating development of affordable EVs to compete with Chinese automakers.
Chinese brands continue expanding globally, increasing competitive pressure in Europe and North America.
Current U.S....
Ford raises 2026 profit outlook despite tariffs, EV charges and production disruptions
On the Dash:
Ford raised its 2026 profit guidance, signaling confidence in consumer demand despite ongoing headwinds.
Truck and hybrid demand continue to drive pricing power, while EV losses narrowed...
Ford partners with China’s Geely to build EVs in Spain
On the Dash:
Ford and Geely will build EVs together at Valencia, Spain
All vehicles produced stay in Europe, with no U.S. market plans announced
Deal deepens Ford-Geely ties as...
Ford announces major shift in diversity, equity, and inclusion strategy
Ford has announced a major shift in its diversity, equity, and inclusion (DEI) strategy, including ending its involvement in the LGBTQ+ advocacy group's ranking system. This change aligns Ford with...
Ford CEO Jim Farley Urges Shift to Smaller, Affordable EVs for Future Profitability
At the Aspen Ideas Festival, Ford CEO Jim Farley underscored the need for the U.S. auto industry to pivot towards smaller, more affordable electric vehicles (EVs), a significant departure from...
Ford Lightning factory shuts down for three weeks due to a battery related fire
Ford's F-150 Lightning factory in Dearborn, Michigan has been shut down since last week due to a fire caused by a battery issue.
The facility, which the automaker predicted would build...
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