The Advantages of Having a Multi-Platform Video Strategy for Your Dealership – Jeff Brown,...
Today on CBT, our host Jim Fitzpatrick sits down with Jeff Brown, the chief revenue officer of Force Marketing headquartered here in Atlanta. Jeff...
Skip the Jargon When Selling Cars
Anyone who is an expert in his or her field or who has a passion for what they do knows how difficult it can...
How BMW and Manheim Are Working to Alleviate Technician Shortage
Back in June, Michele Boyarsky of The Engine Block reported that there is a growing shortage of auto technicians that is “alarming and worth...
Hugh Hathcock and Kalah McCoy Discuss Making The Recon Process More Efficient For Dealers
Hugh Hathcock, CEO, and Founder of Recon Velocity returns to CBT News with Kalah McCoy, Executive Vice President at Recon Velocity. Hugh tells about the...
Common Complaints of Female Car Buyers and How to Address Them to Improve Sales...
Welcome back to CBT News, today we sit down with Lisa Copeland, Founder of Lisa Copeland Global and CEO of Cars Her Way, to...
Overcoming Your Self-Objection
What's the biggest objection that you're going to get today? Price? Payments? Interest rate? Jonathan Dawson says that your biggest objection might actually be...
Do You Have Skin in the Game?
If you have some type of investment in something, you're more likely to take it seriously. On this week's episode of On the Mark,...
Leveraging Video For All Occasions
Most of us walk around every day with a phone in our pocket, taking videos of just about everything that peaks our interest. On...
Doing More With Your Website Visitors
On this week's episode of Auto Marketing Now, Brian Pasch talks about using data sources to understand who is visiting your website and how...
