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Joseph Michellivideo

Avoid These 5 Outdated Practices to Gain Your Customer’s Trust – Joseph Michelli, NYT...

Every dealer knows that providing clients with an excellent customer experience is the easiest and fastest way to win their loyalty. And while there...
millennials

Automotive Marketing to Millennials: Important Lessons From a Survey of Over 1,000 Americans

Although it took them a while, millennials have finally entered the retail auto market, and they’ve entered in force. According to industry research, 35%...
wholesalevideo

What an Increased Demand in Used Vehicles Means for Your Dealership’s Wholesale Acquisition Strategy...

It’s no secret to anyone that vehicle affordability issues continue to arise, and that means more customers are looking to purchase used cars. Here...
video marketing

Beneficial Video Marketing Strategies For Your Dealership

Marketing and automotive retail is an increasingly omnichannel atmosphere, with videos being an essential and potent tool. Around 90% of consumers state that watching...
recon

The Economic Facts for Automated Recon

Dialing in your recon processes to a three-to-five-day time to line (T2L) turnaround is like making money. In fact, it is about making money...

Make This Saturday a Day of Success

Being confident in yourself can make all the difference when it comes to selling a car. Turn today into a powerful day of success...

Lead Generation Equals Dollar Creation

On this week's episode of On the Mark, Mark Tewart talks about how to create more leads, navigating marketing channels as a dealer or...

Consumers Are Ready for a Change… Are You?

On this week's episode of Kain & Co., David Kain invites Todd Smith, 360 Converge, to discuss earning back customer trust, getting rid of...

Approaching Digital Retailing Challenges

On this week's episode of Auto Marketing Now, Brian Pasch talks about some of the retailing challenges that dealers and vendors face when trying...