Females make up over 65% of your daily service department customers, and their buying habits and decision making is vastly different from the average male customer's. Why use the same...
In celebration of International Women's Day, meet a few of the high-profile female leaders who are closing the gender gap in the male-dominated automotive industry and paving the path for...
By NICOLE RAZ
LAS VEGAS REVIEW-JOURNAL
The majority of exhibitors and attendees at the Specialty Equipment Market Association trade show in Las Vegas were men, but the number of women on the...