Tag: BacklotCars

Glenn Lundyvideo

6 ways Glenn Lundy copes with automotive industry stressors

Tough days are to be expected in the retail automotive industry, so what’s the key to remaining positive and motivated for success? Whether you’re a dealer or out on the floor making sales, we’ve got some techniques to help you.…
innovationvideo

How to improve digital innovation at your car dealership into 2021

2020 has been a wild ride for everyone, the car business included. Through all the ups and downs, dealerships have looked to technology and tech providers to help them adapt especially to the ever-increasing need to sell and service car…
female

Adapting to Change: Being female friendly in the service department

Being female friendly is a necessity these days in all industries, including automotive, because the American woman is one of the most powerful economic forces on the planet. With $7 trillion in purchasing power, women account for 85% of consumer…
online reviewsvideo

4 steps to successfully manage online reviews – Erica Danford, Dealer.com

The customer review is powerful for a dealership and it’s reputation, so how can you better manage and make online reviews work for you? Today, we’re discussing tips for dealers to best gather and deploy customer reviews to boost engagement…
safety

Seat belts could be recalled after altered safety data discovered

The Japanese government has told automakers to prepare for recalls after Joyson Safety Systems Japan’s seat belt safety testing data was found to be altered. Japan’s authorities reported that as many as 9 million seat belts “do not meet quality…

Automotive startups make big headlines with strong funding rounds and acquisitions

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. NADA Impact on Vendors Big and…

Do people of color have more leadership opportunities in automotive retail...

Welcome back to Diversity in Automotive: Tier 1 spotlight edition, brought to you by TrueCar and CarNow. In today's segment, host Cory Mosley is joined by an esteemed panel of automotive retail professionals including Gary Graves, CTO and founder of InteractiveTel,…

7 ways to increase your dealership website’s local organic search optimization

In this episode of Auto Marketing Now, host Brian Pasch discusses search engine optimization and the problems that he often finds while auditing dealership websites. Most dealers fail to understand that local, organic search is the highest quality, most sustainable,…

Automotive sales for Q3 and strong M&A activity from the Presidio...

Welcome to another edition of The Friday 5 with Steve Greenfield, Founder and CEO of Automotive Ventures, an auto technology advisory firm that helps entrepreneurs raise money and maximize the value of their companies. In this episode, Greenfield takes a…