TSLA380.840-10.22%
GM76.070-1.65%
F14.2150.025%
RIVN17.4550.365%
CYD43.900-0.815%
HMC28.160-0.61%
TM177.610-2.15%
CVNA67.360-3.3%
PAG202.660-2.08%
LAD335.280-3.88%
AN205.720-3.28%
GPI326.060-5.56%
ABG220.360-6.3%
SAH100.420-2.3%
TSLA380.840-10.22%
GM76.070-1.65%
F14.2150.025%
RIVN17.4550.365%
CYD43.900-0.815%
HMC28.160-0.61%
TM177.610-2.15%
CVNA67.360-3.3%
PAG202.660-2.08%
LAD335.280-3.88%
AN205.720-3.28%
GPI326.060-5.56%
ABG220.360-6.3%
SAH100.420-2.3%
TSLA380.840-10.22%
GM76.070-1.65%
F14.2150.025%
RIVN17.4550.365%
CYD43.900-0.815%
HMC28.160-0.61%
TM177.610-2.15%
CVNA67.360-3.3%
PAG202.660-2.08%
LAD335.280-3.88%
AN205.720-3.28%
GPI326.060-5.56%
ABG220.360-6.3%
SAH100.420-2.3%


automotive industry

Prioritizing customer e­motions is vital for building trust, fostering healthy relationships and driving results in automotive sale­s

The role of empathy in automotive sales: Understanding customer needs for effective selling

- December 29, 2023
In the automotive­ sales landscape, empathy holds significant importance­. It involves grasping and relating to others' e­motions and perspectives. In this industry, e­mpathizing means stepping into the custome­r's shoes, seeing...
Even the most dedicated auto retail professionals need healthy outlets outside of the dealership to recharge their batteries.

Dealer downtime: exploring hobbies and interests that fuel auto retail professionals

- December 28, 2023
It’s restating the obvious, but a career in automotive retail requires dedication, energy, and laser-sharp focus. Besides a paycheck, the benefits of this type of work include the adrenaline rush...
Having the right winter marketing messages, and preparing for slow periods and sudden influxes, can help keep winter a bit more lively.

Tips for crafting winter marketing messages that will warm up your sales

- December 28, 2023
The leaves are changing, the days are getting shorter, and it’s a little chillier outside. Your location in the United States might also change your attitude toward the onset of...
On the latest episode of Auto Marketing Now, Brian Pasch tackles the primary issues dealers face selling electric vehicles to anxious clients 

The importance of proper “hygiene” when using customer data platforms — Brian Pasch

- December 27, 2023
Customer data platforms (CDP) have quickly become an important part of automotive retailing, with the number of storefronts using this crucial technology growing on a daily basis. However, many dealers...
There are some easy ways to both be sure current staff is well versed in compliance and that your new hires are too.

F&I checklist and tips for better compliance

- December 27, 2023
Every F&I manager has that thing that’s a perpetual thorn in their side. That thorn is compliance. It’s probably unfair to describe compliance so negatively but it becomes tedious when there...
Technology principles to consider when determining your dealership’s technology and human interaction formula

Integrating technology and human touch in car sales: Striking the balance for optimal customer experience

- December 26, 2023
Technology is changing how consumers shop for and buy cars. Yet chatbots, virtual reality applications, and artificial intelligence haven’t eliminated the need for human interaction. Modern car dealerships need to...
While always maintaining humility and charisma, Lee Iacocca transformed the auto industry and encouraged dealers to cultivate innovation.

5 lessons learned from Lee Iacocca’s insights on leadership and innovation

- December 25, 2023
While most people have heard of innovation gurus of today such as Tesla’s Elon Musk, some may not know about one of the most prominent icons in the auto industry...
An inclusive workforce, composed of individuals from diverse backgrounds, brings a wide range of perspectives to the table.

The value of an inclusive workforce in the automotive industry

- December 25, 2023
In today's competitive automotive industry, businesses are constantly seeking ways to stay ahead of the curve and maximize their profits. While technological advancements and innovative marketing strategies are crucial, there...
Simply type “CBT News” into the search bar of your streaming service’s app store to start watching today!

CBT News celebrates 11th anniversary with exclusive streaming launch on Roku, AppleTV and mobile devices

- December 22, 2023
ATLANTA, Georgia (December 22, 2023) — In celebration of its 11th anniversary, CBT News, the auto dealer community’s No. 1 resource for industry insights and news coverage, is now the...
Tesla is now facing inquiries in Sweden and Norway over suspension failures just days after an eyebrow-raising Reuters investigative report.

Tesla faces regulator investigations over suspension failures in Norway, Sweden

- December 22, 2023
Tesla is facing a new investigation from auto regulators in Sweden and Norway, following a Reuters report alleging that the automaker covered up defects and charged customers for repairs that...


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