Home Tags AIADA

Tag: AIADA

F&I

Should Sales Handle F&I? Maybe, Maybe Not.

Back in the day, it would never have been thought of to have a salesperson present F&I products out on the floor. Sales was...
personalizedvideo

How to Leverage Digital Innovation and Create Personalized Experiences for Customers – Amy Anderson...

Today on CBT News, we welcome Amy Anderson, Director of Research and Market Intelligence in Cox Automotive and Chase Abbott, Vice President of Sales...
reconditioningvideo

The Importance of Modernizing the Reconditioning Process at Your Dealership – Mike Boyd, Cox...

With used cars expected to play a big part in the 2020 auto market, a modern approach to vehicle reconditioning can shave off days...
digital communication

The Importance of Communicating Digitally With Automotive Consumers

As Bob Dylan famously put it, "The times they are a-changin." While once customer communication was a reasonably straightforward affair, today, every interaction along...
green

6 Ideas for Going Green and Creating More Sustainability in Your Dealership

Environmental concerns are on the rise. Going green is not just a fad for environmentalists any more. Most of the general population now recognizes...

The Steps to Negotiating

On this week's episode of On the Mark, Mark Tewart talks about having a gameplan when it comes to negotiating and knowing how you...

Using the Right Language When Speaking to the Customer

Many headaches can be avoided in the dealership by using the right language with customers. On this week's episode of Kain & Co., David...

Automotive SEO Strategies

On this week's episode of Auto Marketing Now, Brian Pasch discusses the evolution of automotive SEO, the importance of hosting good content on your...

Special Guest Kim Skaggs Discusses How to Reduce Mistakes When Registering...

On this week's episode of F&I Today, host Becky Chernek is joined by special guest Kim Skaggs, CEO of 50 State DMV. They discuss...