TSLA403.335-6.655%
GM72.615-0.485%
F13.2050.175%
RIVN12.905-0.445%
CYD50.8200.38%
HMC25.4050.195%
TM186.642-0.72831%
CVNA63.720-2.3%
PAG159.7600.01%
LAD259.950-4.94%
AN180.750-1.19%
GPI313.470-3.71%
ABG180.2804%
SAH74.8200.76%
TSLA403.335-6.655%
GM72.615-0.485%
F13.2050.175%
RIVN12.905-0.445%
CYD50.8200.38%
HMC25.4050.195%
TM186.642-0.72831%
CVNA63.720-2.3%
PAG159.7600.01%
LAD259.950-4.94%
AN180.750-1.19%
GPI313.470-3.71%
ABG180.2804%
SAH74.8200.76%
TSLA403.335-6.655%
GM72.615-0.485%
F13.2050.175%
RIVN12.905-0.445%
CYD50.8200.38%
HMC25.4050.195%
TM186.642-0.72831%
CVNA63.720-2.3%
PAG159.7600.01%
LAD259.950-4.94%
AN180.750-1.19%
GPI313.470-3.71%
ABG180.2804%
SAH74.8200.76%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

Mobile Centricity for Your Online Customer

- October 3, 2016
Mobile Centricity for Your Online Customer Joe Gumm interviews Rick McLey, CEO of drive360crm.com
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Sales Tip of the Day – Customer Oppourtunities

- September 30, 2016
Sales Tip of the Day - Customer Oppourtunities Today's Sales Tip of the Day is with, Brian Pasch and he talks about turning OEM recalls into new customer opportunities.
auto show

As the Automotive Market Turns

- September 30, 2016
Since 2011, the automotive industry has undergone rapid growth and rapid change, with an average 8.3 percent year-over-year increase in unit sales, the loosening of credit standards increasing the subprime...
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Meeting the needs of your customers

- September 28, 2016
Meeting the needs of your customers Joe Gumm interviews Jeremy Coltin, Product Development Sr. Manager with Hyundai Capital. 

Interview with Senior Automotive Strategist at Google

- September 27, 2016
Interview with Senior Automotive Strategist at Google Joe Gumm interviews Kelly McNearney, Senior Automotive Retail Strategist at Google.  
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Vendor Partners are important to Dealers

- September 27, 2016
Vender Partners are important to Dealers Joe Gumm interviews Eric Mercado (Vice President of Sales Force Marketing) Jonathan Bast (Director of National Partnerships Force Marketing).
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Vendor Partners are important to Dealers

- September 26, 2016
Vender Partners are important to Dealers Joe Gumm interviews Eric Mercado (Vice President of Sales Force Marketing) Jonathan Bast (Director of National Partnerships Force Marketing).
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Don’t Work a Bad Deal to Your Death

- September 25, 2016
Walk Away to Win By David Missimer There’s something about selling that can drive even the sane to insane lengths to do a deal. Take the case in which a Connecticut dealership was hell-bent...
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Practice Saves Sales, Encourages Accountability

- September 24, 2016
Call Monitoring By Alan Ram Do your managers listen to every sales call on call monitoring? I speak at a lot of Dealer 20 Group meetings, and this is a question I consistently...
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How to market your dealership

- September 19, 2016
How to market your dealership Joe Gumm interviews Tim Bergstrom President and COO of Bergstrom.


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