TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

Hear how this CEO keeps dealers appropriately competitive

- November 2, 2016
Hear how this CEO keeps dealers appropriately competitive Mark Fields, chief executive officer and president at Ford Motor Company, discuses weakness in the retail end of the auto industry, the transformation...

Marketing expert: “Number one source of conversion is_________.”

- November 1, 2016
Marketing expert: "Number one source of conversion is_________." Joe Gumm interviews Russell Wager, VP of Marketing with Mazda
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Would you try this classic sales technique?

- November 1, 2016
Call Monitoring Practice Saves Sales, Encourages Accountability Do your managers listen to every sales call on call monitoring? I speak at a lot of Dealer 20 Group meetings, and this is a...

CEO: Some manufacturers who use disruptive marketing are hurting sales

- November 1, 2016
CEO: Some manufacturers who use disruptive marketing are hurting sales Mike Jackson Provides his thoughts on the United States Economy Watch More
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Today’s Sales Tip of the Day

- November 1, 2016
Today's Sales Tip of the Day
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Getting personal on the service drive

- October 31, 2016
Getting personal on the service drive When customers roll into the service lane at Mercedes-Benz of Birmingham in Alabama, there is a good chance the service technician will greet them by...


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