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Turning inbound calls into appointments with Century Interactive’s Mike Haeg

The phone calls are coming in. After customers have done online research, they call the dealership. Mike Haeg, Director of Business Development for Century Interactive, takes a “back to the basics” approach with dealership phone strategy.

“The focus of every inbound sales call should be setting an appointment,” Haeg says. And to his surprise, most people will say “yes” if dealers simply ask.

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CBT News
CBT News
For over 10 years, CBT News has been informing and helping automotive retail professionals grow their businesses and thrive in their careers through an awarding-winning, on-demand streaming platform. With exclusive interviews featuring the biggest names in the industry, daily newscasts, up-to-date market data, and exclusive articles covering the latest trends, CBT News is your #1 source for auto industry news and content.

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