Today on CBTNews.com – Wednesday, February 12th, 2020:
Preston Auto Group is Turning Heads with This Innovative Approach to Marketing
On today’s show, we’re pleased to welcome Dave Wilson, Chairman of Preston Automotive Group, and Tim Wilson, President of iFrog Digital Marketing. Watch Now
Does your Dealership Provide A Truly Exceptional Service Experience?
More and more dealerships seem to be renewing their vows and focusing on the level of service they provide to their customers. Sales and service industry leaders speak with great enthusiasm about building long-term customer relationships by providing a “truly exceptional service experience and creating a real world-class customer service culture.” It all sounds good, right? But what’s been your experience as a customer? Read More
5 Tips to Effectively Manage Your Dealership’s Online Presence
Love it or hate it, at this point the internet isn’t just part of the everyday business: it’s a key employee. Whether it’s shepherding business through your website or getting the word out there via social media, the internet is one of the most powerful tools of the 21st-century dealership. But with great power comes great responsibility. As fast as the internet can grow businesses, it can also tear them down. Managing your dealership’s online reputation is critical if you want to succeed. Read More