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Where to focus the online journey for pickup truck buyers

Trucks are one of the most profitable and desirable segments in recent years, and their popularity has continued to attract a more diverse set of shoppers. While having inventory might be the best way to capture buyers in this segment right now, the competition is fierce. Certain aspects of the online experience can either help […]
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marketing used cars

The adjustments car dealers need to make to improve profitability

Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for the used car department, in-depth dealer interviews, hands-on dealership strategies, as well as vendor analysis. Today, host Jasen Rice, founder of Lotpop, discusses current market trends and what you can do right now on […]
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auto sales

Daily Newscast: Sales above normal despite slow down | Manager Do’s...

  In today’s CBT Newscast for Monday April 10, 2017: Auto sales still above normal despite slow down Jennifer Caldwell, Senior Analyst reports on the decline...