How to digitally market to the right people

CBT News Editorial Team - October 24, 2017

For years, traditional marketing focused on reaching everybody. Today, marketing has changed to be targeted more specifically. Jason Ezell, VP of Product with Force Marketing, says that instead of wasting...

Sales & Marketing Auto News

The Best Marketing Techniques to Reach Your Millennial Audience

Teresa Jenkins - September 5, 2017

In the workforce, millennials get a lot of hate from the older generations. The older generations consider millennials as self-involved, entitled and overly reliant on technology. They forget that this...

Sales & Marketing Auto News

AI for Dealerships: Futuristic Tools to Improve Sales Right Now

Devorah Wolf - May 26, 2017

If your dealership has been hearing a lot about artificial intelligence, or AI, you’re in good company. The term crops up a lot, especially regarding self-driving cars or connectivity technology....

Articles Headlines

targeting

How to digitally market to the right people

AI for Dealerships: Futuristic Tools to Improve Sales Right Now

Latest Articles

FTC’s pricing crackdown: 3 months since 97 warning letters shook the industry

Group 1 Automotive announces promotion of Bob Andersen to vice president, corporate development and pre-owned operations

America’s salvage yards are burning. Drivers are the ones paying the price

May inventory holds steady at 2.89M, Used-car prices top $30K, Japanese automakers face $40B tariff hit

May inventory holds at 2.89M as robust retail sales tighten market conditions

CarGurus finds used car prices top $30k, new vehicle demand turns positive

Japanese automakers face near $40B hit from U.S. tariffs and EV policy shifts

Trust gap continues to slow autonomous vehicle adoption, JD Power finds

What GM’s autonomous vehicle strategy could mean for dealers

The operational bottleneck most don’t measure