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internet leads

Effectively Manage Your Internet Leads with These Proven Strategies

Converting internet leads into car sales is an evolving and extremely challenging process. What worked five, three, or even a year ago isn’t necessarily...
Preston Auto Groupvideo

Preston Auto Group is Turning Heads with This Innovative Approach to Marketing

On today’s show, we’re pleased to welcome Dave Wilson, Chairman of Preston Auto Group, and Tim Wilson, President of iFrog Digital Marketing.  VIDEO TRANSCRIPT:  Jim Fitzpatrick:...
Jenn Reidvideo

How Technology is Helping to Bridge the Gap Between Online and Showroom Shopping –...

On today’s show, we’re pleased to welcome back Jenn Reid, Vice President of Automotive Marketing and Strategy Leader for Equifax. Jenn and Jim discuss...
service

Boost Your Service Department’s Bottom Line

Have you ever watched an older movie and asked, “Why don't they make them like that anymore?” I know why they don't. It’s because...

4 Qualities Every Great Leader Needs in the Dealership

Finding a list of top leadership qualities is rather simple - a good listener, a team player, inspire others, and so on. But what...

Which F&I Products Should You Sell Online?

 On this week's episode of F&I Today, Becky Chernek explains why making all of your F&I products available online may not increase profits, and...

Taking Care of Your Service Technicians

On this week's episode of the Weekly Tune-Up, CBT's Jim Fitzpatrick talks to fixed-ops expert, and regular CBT contributor, John Fairchild of Fairchild Automotive...

How to Be Productive When Traffic is Slow

 On this week's episode of Straight Talk, David Lewis talks about some newer tools that you need to learn how to use in order...

Customer-Centric Selling

Today's industry is all about customer centric selling. On today's Saturday Morning Sales Meeting, Mark Tewart discusses how to have your best Saturday ever...