Tag: relevancy
Bob Lanham and Jen Cole on Helping Dealers Leverage Facebook Ad Technology
Coming off of tremendous sales numbers for both May and June, many dealers are beginning to bring their departments back to 100 percent operating...
The Current State of Online Sales: Is This Process Here to Stay?
COVID-19 has caused many auto dealers to embrace a variety of new processes. From picking up cars for servicing to limiting the number of...
Five SEO Trends for 2020 that Dealership Marketing Teams Need to Know
How do you expand the reach of your dealership's brand? In today's world of uncertainty, it has become crucial to tighten your marketing strategies...
Brian Pasch on Digital Retailing and the Upcoming Digital Marketing Strategies Conference
If the Coronavirus pandemic has taught dealers one thing, it's that digital retailing is not going anywhere. In fact, industry players like Roadster and Cox...
CBT News Market Update: LotLinx CEO Len Short & Bloomberg Auto Analyst Kevin...
As macroeconomic conditions begin to stabilize and consumers slowly resume their pre-pandemic lives, a lot of auto retail markets saw an uptick in sales...
The Characteristics that Define Truly Successful F&I Managers
Is there a reason why some F&I managers outperform by earning nearly double per car than what others do? Is it just the luck...
Staying Successful in the Showroom During COVID-19
On this week's episode of the Saturday Morning Sales Meeting, David Lewis talks about selling cars during the COVID-19 pandemic and some of the...
What Do Dealerships and Bank Conversions Have to Do With TikTok?
Recently, a video by TikTok user Molly Baxter shared a shady business practice perpetrated by a few F&I managers that received thousands of views....
Why Dealers Should Concentrate on Experience, Not Price
On this week’s episode of Kain & Co., host David Kain is joined by his colleague Steve Purdy, the client success director for Kain Automotive....
