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loyalty programs

How to use loyalty programs effectively

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In selling products, dealerships have an incredible opportunity to acquire new customers and retain existing ones. But, according to Polk, the sad truth is that less than 30% of owners are loyal to a dealership. For a dealership, an average defection rate of 70% should be a great motivator to improve loyalty. And in such […]
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Ford

Ford and GlobalFoundries partnership aims to cut into chip shortage

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On Thursday, Nov 18, Ford Motor Company and GlobalFoundries announced an initiative to boost the supply of much-needed semiconductor microchips for US manufacturing. The two companies will collaborate “to advance semiconductor manufacturing and technology development” at home in the U.S. with the goal of boosting quantities in the supply chain and taking back control. According […]
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Daily Newscast: Ford partnered with who?

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How are your follow up skills, and have you tried this idea yet? Ford: Not just about selling vehicles anymore What a concept...selling...