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online marketing

Diversifying Your Online Marketing Efforts

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When marketing your products online for your automobile dealership, it is best not to put your trust into one product too much. Planning your online marketing strategies is going to take some creative thinking and diversification to get the best results. Below are some ideas to help you in diversifying your online marketing efforts.   […]
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auto industry

Are You A Part Of The New Auto Industry?

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The United States is the overall second largest vehicle production and sales market in the world. 2017’s sales numbers reached an all-time high of $17.1 million units, with this being the third straight year in which it has surpassed the 17 million mark. Since Honda opened its first plant in the U.S. in 1982, major […]
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video content

CBT News – December 15, 2015

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On today's show: Tej Soni, President of IZMOcars.com, on using video content to engage with customers What a rate hike could do for the automotive industry ...

CBT News – September 17, 2015

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On today's show: Amy Farley, media and communications manager with Force Marketing, on utilizing online video content Sales Tip of the Day with Glenn...

CBT News – August 4, 2015

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On today's show: - CEO of PCG Consulting, Glenn Pasch, discusses the importance of digital marketing training - Sales Tip of the Day with Chris Rollins on...
Dealership’s Web Presence

3 Tips to Strengthen Your Dealership’s Web Presence

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Having your dealership’s web presence online appeals to tech-savvy consumers and is critical to keeping them engaged and eager to visit your dealership. BY ZACH KLEMPF Dealerships without any meaningful online presence are the equivalent of restaurants without a featured cuisine and menu – there’s nothing to whet your appetite and make you want to walk […]
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