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female car buyersvideo

Common Complaints of Female Car Buyers and How to Address Them to Improve Sales...

 Welcome back to CBT News, today we sit down with Lisa Copeland, Founder of Lisa Copeland Global and CEO of Cars Her Way, to...
break the ice

5 Icebreakers That Will Start a Sale Off Right

Most people are uncomfortable initiating a big purchase, especially a car. No matter how much research they've done before coming to your lot, most...
onboarding

Employee Onboarding: Five Things Dealership Owners Should Do with New Hires During Week One

It is true what they say; you never have another chance to make an excellent first impression. At your dealership, the onboarding and training...
salesvideo

Modernizing Your Sales Experience in Order to Better Serve Your Customers – Josh Letsis,...

 The automotive retail industry is getting more competitive year after year, and it seems like there are new consumer buying trends developing every day....
gen z

How Gen Z Changes the F&I Approach and Tips on How to Adapt

Much has been made of working with Millennials in the F&I office. Hundreds of articles and blogs analyze the most effective ways to engage...

Doing More With Your Website Visitors

On this week's episode of Auto Marketing Now, Brian Pasch talks about using data sources to understand who is visiting your website and how...

Subaru Dealer Adam Arens on Training Your Salespeople in More Than...

On this week's episode of F&I Today, Becky Chernek invites Adam Arens to talk about why training your salespeople in more areas than just...

Why Change is Necessary If You Want to Improve

On this week's episode of Straight Talk, David Lewis of David Lewis and Associates talks about the necessity of change and how hard it...

Eliminating Fixed-Ops Obstacles

 On today's episode of the Weekly Tune-Up, Becky Nixon talks about the #1 selling obstacle in fixed-ops that service advisors face when talking to...